Automotive Digital Marketing

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What’s fact and what’s fiction when it comes to your dealership’s digital reputation? Will an increase in your star rating really impact the amount of traffic to your site? Cobalt Account Advocate Heidi Suke addresses some common myths associated with your reputation management in this webisode of Happy Hour… one short, smart digital marketing tip, on the house.

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Comment by Ralph Paglia on November 10, 2012 at 9:28pm

I continue to be pleasantly surprised and encouraged by the resources and focus that Cobalt has been applying to the understanding and sharing of information around how automotive consumers use dealership reviews in the decision making process around vehicle purchasing and servicing.  "There is no app for empathy..." is a classic, and deserves to be shared!

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