Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Google is currently enjoying a search engine market share around 67% so it should be no surprise to Dealers that it is also the single most important online entity for driving targeted traffic to car dealer websites. As such, it's fitting that we would have back-to-back webinars on the subject just to make sure that dealers have all of the tools necessary to succeed. With so much information to cover on such an important topic - we had to split up the presentation into two - but we hope you can attend both to get the full lesson on how make it to the top of Google.
In Part I, we will explore the keys to creating a balance of onsite and offsite SEO that dealers can control today. Regardless of which platform you're on, these tips and tricks will minimize your effort and maximize your results.
In Part II, we'll go over keyword research and show you which keywords you should be focused on. Not all keywords are created equal and having a nice mix of high-volume an long-tail keywords will bring you the best return on your efforts.
JD Rucker, Director of New Media at TK Carsites, is recognized in the industry as the leading authority on Automotive SEO and is a world renowned Social Media expert. He is also the President of Hasai, Inc., a wholly owned subsidiary of TK Carsites. Furthermore, he has personally optimized over 150 individual websites and coordinated the optimization of over 1,000 websites. Additionally, along with his active social media presence, article submissions and blog postings, JD's commentaries on SEO and Digital Marketing can be easily found on the Internet and on his www.soshable.com.