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How to Build a Social Media Strategy for Your Dealership

How to Build a Social Media Strategy for Your Dealership from TK Carsites on Vimeo.

Do you have a Social Media Strategy in place? Not sure how or where to begin? Or maybe the old one needs some updating? The old adage of “Failing to Plan is just Planning to Fail” can also be applied to your Social Media strategy. Progressing within Social Media can be a daunting task if you are not familiar with Social Networking sites. And anxiety can set in if you are not sure how to control or manage social media and if you are altogether new to this innovative way of branding and marketing your Dealership. Having a focused strategy will diminish worries and build on your dealership’s success.


Erin Ryan is a Social Media Specialists at TK and can be contacted via e-mail at She has a keen understanding of the power of Social Media for business and fervently stays up-to-date with the Social Media Industry. Furthermore, Erin has been a part of a critically acclaimed weekly Social Media webcast - The Social Blade Show - since the summer of 2009.

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