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Ajax Social Wipes - Ajax Multipurpose Wipes Online Advert

In an interesting Social Media Marketing move, the old school cleaning products company "Ajax" has developed an app that allows consumers to "clean" their Facebook and Twitter feeds of unwanted and spurious posts... According to Ajax; "Loving a brand doesn't mean you love it forever popping up in your newsfeed. Ajax Social Wipes are here to help you spring clean your social feeds single handedly!" Learn more about this app by reading the ADM blog post by Tim Martell and Zach Billings: - See the work at The Online Advertising titled "Ajax Social Wipes" was done by GPY&R SYDNEY advertising agency for the product: Multipurpose Wipes (brand: Ajax) in Australia. It was released in January 2014.
Advertising Agency: VML / GPY&R Sydney, Australia
Media: Online
Geo: Australia & NZ Australia
Category: House, Garden & Pets
Client: Ajax
Executive Creative Director: Julian Watt
Business Director: Amy Luca
Creative Directors: Aden Hepburn, David Joubert, Bart Pawlak
Planner: Mark MacSmith
Producer: Alicia McFadzean
Senior Art Director: David Jackson
Technical Lead Developer: Chainat Wongtapan
Account Executive: Loren Towner

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Views: 130


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Comment by Tom Gorham on February 5, 2014 at 7:07pm

LOL, I like it!  "Loving a brand doesn't mean you love it forever popping up in your newsfeed. Ajax Social Wipes are here to help you spring clean your social feeds single handedly!"  A good lesson to be learned!

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