Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
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My wife Christine and I just bought a pre-owned 2014 Honda Pilot to replace her 2013…Continue
It’s one thing to consistently drive traffic to your website, but it’s another thing to keep them engaged. This is where your website’s user experience (UX) is crucial.
The UX on your auto listing or dealership website should take the stress out of vehicle shopping and make it easy for consumers to find their next vehicle. If you’re finding that your website…Continue
You could have the most friendly receptionists, the smoothest sales team, the most impressive showroom, and even the best F&I department in town, but none of that matters if no one is there to experience it.
The average vehicle shopper only visits 1-2 dealerships before making a purchase. The fact of the matter is that most of the vehicle research and…Continue
Today’s vehicle shoppers are much different than vehicle shoppers pre-internet. You’ve probably heard this more than you can recall, yet still, many consumers are not satisfied with the current car shopping process. Your potential customers are looking for an efficient vehicle shopping and purchasing experience similar to the rest of their shopping…Continue