Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Bill Wittenmyer has not received a gift from an ADM Member
Today’s customers expect and demand an amazing customer experience. The dealership with the right vehicle and the best experience will ultimately win the business. To deliver the best experience possible, you must maintain expertise about your customers and their shopping behavior.
The average consumer today visits only one or two dealerships…Continue
In the past, a vehicle sale started and ended on the showroom floor. Today, many of the discovery and purchase steps take place online.
Online retail giants like Amazon have conditioned customers to expect timely and relevant communications across channels, plus a personalized buying experience informed by past behavior.
For automotive retailers, meeting these expectations requires different capabilities within your…Continue
The average person looks…Continue