Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

We All May Not Be Getting Any Younger, But the Used Car Fleet Is

The average used car sold in the U.S. is getting younger and pricier, according to the latest Used Vehicle Market Report from car shopping destination Edmunds.com.

According to the report, the trends suggest a shifting tide in used car inventories, which are skewing more toward newer off-lease vehicles and certified pre-owned (CPO) programs.

Edmunds' analysis found that average used car prices hit a record high of $18,800 in the second quarter, up 7.6 percent — or $1,300 per vehicle — from the second quarter of 2014. Meanwhile, the average age of used cars sold in Q2 2015 was 4.5 years, down from an average of 4.9 years the same time last year.

The influx of lease returns is leading to more availability and transactions of near-new used vehicles (aged five years or under). These newer used cars, of course, are typically priced higher than older used cars. But just because newer used cars come at a heftier price point, it doesn't mean that shoppers buying these vehicles are not locking in good values.

"Because there's a growing inventory of newer used cars, the prices on these vehicles seem to be more consumer-friendly than in the past," said Edmunds.com Director of Industry Analysis Jessica Caldwell. "Three-year old used cars, for example, have more bells and whistles than older used cars, and they're actually selling for less than they did just one year ago. Compare that to vehicles aged eight and over, whose prices are up 11 percent or more, on average, over last year. There's undoubtedly a growing value proposition these days in newer used cars."

Underscoring the popularity of ‘near-new' used vehicles are CPO sales, which continue to have a meaningful impact on the used car market. In Q2 2015, dealers sold over 660,000 vehicles through CPO programs, the highest-ever volume for a single quarter. CPO sales accounted for 22.7 percent of used sales by dealers, another record for a single quarter.

Other insights found within the Q2 2015 Used Vehicle Market Report include:

-Pickup trucks are seeing the most price growth in the used car market. Passenger cars, on the other hand, are generally showing year-over-year declines as a result of lower demand.

-The average amount financed on a used car is $20,732, which is up three percent from last year. The finance amount is larger than the average price of used cars because many of the more inexpensive transactions are paid in cash.

-Loan terms on used cars are growing to offset higher average prices, and for the first time since before the recession, average APRs on used car loans are creeping higher.

Edmunds' Q2 2015 Used Vehicle Market Report offers a wealth of detailed insights into the state of the used car market. Dealers, analysts and shoppers are encouraged to browse the full report at http://www.edmunds.com/industry-center/data/used-car-market-quarter....

Dealers who are intrigued by the benefits of CPO programs may also be interested in Edmunds.com's newly-launched Edmunds Used+ product. Under Edmunds Used+, dealers can offer the same peace of mind that CPO programs offer by listing their inventory on Edmunds.com with a Vehicle Protection Plan (30-day/1,000-mile warranty and 12-month roadside assistance) and a $200 gas card, both underwritten and administered by Edmunds through third-party providers. Dealers interested in Edmunds Used+ can reach out to Edmunds at dealersupport@edmunds.com or 1-855-EDMUNDS.

Views: 45

Tags: cars, used

Comment

Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service