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Even though last week's jobless rate increased, the market is climbing to its highest points in years and WardsAuto sees 2013 as a year of continued growth in auto and light truck sales.

Here are a few reasons they predict an increase in sales:

  • Pent up demand
  • Millennial generation - strong first time buyer market
  • Housing market growth (4.5 year high in starts) spurs consumer spending
  • New job creation
  • Increase in Fleet Sales

Now is the ideal time for dealers to examine their website for effectiveness. Be sure to take a look at:

  • Content (time to add social media feeds or video?)
  • Inventory hosting
  • Live chat options

Get ready for a great year! 

 


Tom LaPointe, CarChat24

Interactive Media Manager / Industry Analyst

http://www.carchat24.com/
24/7 Interactive Automotive Dealer Website Chat Solutions
Hosted or In-House Options – FREE web chat software
727-638-0195

Tom is an automotive writer and author with more than 15 years experience in virtually every aspect of the retail auto industry, from sales and service, to web development and viral marketing.

Views: 53

Tags: CarChat24, Tom LaPointe, WardsAuto, annual sales, automotive sales, light truck sales, marketing, sales

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