Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Using Your Dealer.com Site To It's Full Potential!

Many of you know that are Subaru dealers, that Subaru is now using Dealer.com as there website provider. "THANK YOU" I can not stand the Cobalt sites. Anyway the purpose of this blog is to find out if you Subaru dealers are using your new site to its full advantage. Dealer.com is calling there new platform 6.0 so there has been some major changes vs the 5.0 platform. Bob Baker Chevy Subaru has been using Dealer.com for over 4 years now and I have to say I am Pro Dealer .com.

On the new 6.0 platform there is a section when you are editing your website, you can now ad a page to your site! This is really cool, because they have made it very simple for you to ad a page, almost like a microsite with your own content, maps, youtube videos and much more. I added three new pages to my site today it is so easy. The first thing I did was made a page called Subaru Car Deals, which alot of you know I have a MicroSite called SubaruCarDeals.com. What I did was used a iframe code put it into my new page called Subaru Car Deals and POW there it was. I put this page in the main navigation under specials, so when customers click on the new specials link it will take them to this page. The purpose behind this was when I edit my MicroSite page, they will show on my main subaru page! Click Here To View.

Here are afew more examples of some ad on pages under the Inventory tab in the navagation

2009 Subaru Forester

Subaru Impreza WRX/STI another frame in of one of my MicroSites

Subaru TV

If you are not taking advantage of these options on you new site, you are wasting your money! Keep in mind every time you create a new page it will help with your optimization.

Tip: I would name your new pages based on keywords!!!!

Views: 94

Tags: 6.0, cc5, dealer.com, optimization, websites

Comment

Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Comment by Drew Davies on June 12, 2009 at 2:18pm
I've put Dealer.com into over a dozen stores. Every single time I am pleased. The bend over backwards to accommodate with personal one-on-one service, and offer a robust, feature-rich, solid technology platform.
Comment by Paul Thompson on March 1, 2009 at 7:04pm
Alvin,
I had a Subaru dealer as a client when they had the Cobalt website. It was the worst website platform I've ever worked on (and I've worked on many of them). I think it's great that Subaru got off it and went with Dealer.com. It sounds like it will be a good move for them. Now, if General Motors would just get off of Cobalt! Don't they realize how bad their sites are? Are you and I the only ones that recognize this?
Can I give you a couple friendly pointers regarding the new pages you're creating?
1. Set your type in the same colors and fonts as the rest of the website. It will look more professional.
2. Put your You Tube videos in at their original size or reduce them proportionately.
Congratulations on the new website platform. Looks like you're having fun with it!
Paul
Comment by Alvin Newton on February 27, 2009 at 5:20pm
Subaru Dealers please give me your feedback on the new 6.0 platform from Dealer.com
Comment by Alvin Newton on February 27, 2009 at 5:20pm
Is anybody out there using the new Dealer.com 6.0 platform?

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

1. Electric Vehicle is the Future

Posted by Dwayne Jhonson on August 29, 2019

2. Email marketing

Posted by Andrew Qrueed on August 26, 2019

4. 5 Ideas for car dealers FB page

Posted by Kevin Lewis on August 6, 2019

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service