Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Chat solution provides real-time connection between auto dealers and shoppers on a pay-per-chat-lead basis
The Dealer Services Group of Automatic Data Processing, Inc. (NASDAQ: ADP) today announced that its Dealix business unit has implemented a live dealer chat solution for its UsedCars.comwebsite. Live Dealer Chat powered by Contact At Once! gives dealerships which list their pre-owned inventory on UsedCars.com another option to interact with car buyers in real-time - in addition to phone and email.
“UsedCars.com is the first to offer chat as part of our advertising service on a per-qualified-chat lead basis,” said Dealix Vice President, Egon Smola. “As with our phone and email lead features, dealers who list their pre-owned inventory on UsedCars.com will only pay for the highest quality leads generated from live dealer chat. And, of course, live dealer chat leads are backed by the Dealix Quality Pledge.™”
“After careful consideration, we chose Contact At Once! to power live dealer chat on UsedCars.com because of their high adoption rate within so many dealerships across North America,” Mr. Smola added. “Many of our dealer clients already use Contact At Once! to power dealer chat on their own dealership websites. Selecting Contact At Once! to also power live chat on UsedCars.com will allow our combined customers to leverage their existing investment in live dealer chat.”
The new chat functionality underscores Dealix’s commitment to providing dealers which choose to list their pre-owned inventories on UsedCars.com with cost effective ways to connect with car buyers. Unlike other advertising partners, UsedCars.com offers a unique value proposition in which dealerships only pay for quality leads from pre-owned car buyers – the merchandising of used vehicles and dealerships is free.
“Just like the consumer interested in a new vehicle, the pre-owned consumer has grown to expect answers to their online questions to come in seconds, not days,” noted Contact At Once! Vice President of Business Development, Skip Dowd. “We’re pleased that Dealix and UsedCars.com saw the value in choosing Contact At Once! to connect shoppers with their dealership clients at the peak moment of interest – when buyers are viewing pre-owned inventories on UsedCars.com.”
Contact At Once! is the leading provider of live dealer chatsoftware which connects online shoppers with car dealerships. The solution allows consumers to easily connect and converse with an available dealership representative, to ask questions and receive instant answers. Websites on which Contact At Once! chat is deployed typically connect 25% more shoppers with a dealership.
Using a single set of tools and processes, dealers can respond to consumer chats originating from anyplace across the Contact At Once! dealer chat network, which now includes UsedCars.com. Dealer chat on UsedCars.com is available on a pay-per-qualified-chat basis to dealerships that list their pre-owned inventories on the website. For more information, please visit UsedCars.com or call 1-877-852-7576.