Automotive Digital Marketing

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The days of limited engagement with your customers are over. According to Facebook, there are 3.2 billion likes and comments a day on their Website. How, as dealerships, do you manage social media? Do you update your blog once a month or do you post on Facebook once a day? There is no golden rule, but there are easy guidelines to follow.

ActivEngage knows that social media is an ever changing medium to communicate with your dealership’s customers and we know that it can be a pretty stressful thing to manage. That’s why we created this valuable eBook: The Ultimate Social Media Book for Auto Dealers.

By downloading this eBook you’ll gain helpful tips on:

Blog Creation:
·        Why you Need to blog
·        Writing tips for your blog
·        Platforms for Blogs
·        Promotional Tips
·        Facebook Statistics
·        Facebook Ads 101
·        Content Ideas for your Facebook
·        Facebook Apps
·        Increasing Leads through Twitter
·        Measuring your Twitter Performance
·        Twitter Statistics
·        The Best Twitter Tools to Enhance your Engagement

Don’t hesitate!Download your FREE eBook now! Social business is important today, despite what you might think, and it is expected to be more important in the future, according to a report by the MIT Sloan Management Review and Deloitte: 18% of global executives say social business is important to their organization today, and 63% say social business will be important in three years.

According to this report, Execs say social software is helping their companies meet various challenges and cite the following as "important" or "somewhat important" benefits of social software:

  • Managing customer relationships: 80%
  • Innovating for competitive differentiation: 74%
  • Acquiring and retaining employees: 65%
  • Responding to new competitive threats: 62%
  • Growing revenue: 61%


*Be sure to check out our next eBook coming out in November: The Images Behind Social Media, where we’ll cover everything picture related to social media, from Pinterest to Instagram, and more!

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Comment by Kim Essenmacher on October 18, 2012 at 11:00am

Just requested to download the ebook. Looking forward to some good tips.

Comment by Ric McCoy on October 18, 2012 at 4:50am
Thanks Yoda!

Comment by Blaine Traber on October 17, 2012 at 11:04pm

Checking it out now. 24 pages isn't so bad. I read Of Mice and Men in high school.

Wait, no I didn't. I rented the movie. Oh well. This is important.

Comment by Ralph Paglia on October 17, 2012 at 11:01pm

I went through the process of enrolling to download this 24 page eBook and then went through it.  It is well organized and although somewhat sparse, does provide dealers with good guidance while emphasizing how important growing and developing an online community is for car dealers.  Although calling this the "Ultimate" is more than an overstatement, I still recommend the book and believe it is a good way for dealers to get started in the right direction.

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