Automotive Digital Marketing

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Turned a page... Starting a chapter... ADP / BZ Results Offering Exposed Me To Digital Marketing / Digital Advertising... An exciting field with endless opportunity.

ADP / BZ Results and I parted ways this past Monday... I'm truly sorry it did not work out.

I've said it out loud, now I'm going to put it in print... If I knew the end result before I started with ADP / BZ Results I still would have signed up for the "wild ride" (extreme experience)...

To relate to the reader what I mean... Imagine having the opportunity to take your hobby (digital imaging / video editing / marketing) and make it a career, Digital Marketing / Advertising Sales, sounded pretty good to me (and with my automotive experience to them as well). A glimpse of the past 15 months might be best described as jumping on a (moving) very fast rolling coaster, seeing all the other riders holding on with white knuckles, riding the highs and hitting the lows almost instantaneously, being tossed to and fro as the environment turned and not coming to a stop until yesterday (two days after leaving).

The experience (training) and exposure (650+ dealers plus Canada plus all the ADP / BZ Results professionals) has been worth the nights away.

I truly hope my time with each of the dealerships will serve them well and wish the very best to all the "riders hanging on".

What now... careful consideration of my new found talents...

Good Luck and God Bless


Views: 91

Tags: (650+, (training), /, ADP, Advertising, BZ, Canada, Digital, Marketing, Results, More…Sales, and, dealers, experience, exposure, plus


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Comment by David T. Gould on June 5, 2009 at 5:03am
Thank you John,

Your leadership within the BZ Results northeast sales team showed calm organized professionalism. I appreciate your comments and am glad you found value in my online sales links tool... (many late nights and weekends went into that effort).

Consider me a digital resource (and a friend) if I can assist as well.


(609) 219-1100
Comment by John "JMac" McAdams on June 5, 2009 at 4:45am
Dave, you by far have been the most creative sales associate I have seen in years, maybe in my entire career. The website you created which was used by many of the top performing sales associate made it quite easy to display and talk to dealers with our story, that was a work of art.....lessons could and should be learned from it......Your passion to make a positive difference in your dealers lives was a beacon of hope for them in the storm in which they found themselves....DO NOT LET THE LIGHT BURN OUT!!!!

For every door that closes, one more opens up...and I have with ALWAYS found that the next door is more rewarding each and every time.

Good luck in your next adventure, call me if you need anything...use me as a reference...keep my contact info in a safe and handy spot and send me your new contact info as well....our paths will cross again.

cell: 908.343.3303
office: 908.223.7280
Comment by David T. Gould on June 4, 2009 at 8:44pm
Thank you Ralph.

I appreciate your comments and look forward to more actively participating with ADM... Consider me a digital resource if I can assist.

Comment by Ralph Paglia on June 4, 2009 at 8:33pm

I have been, and remain a DTG fan... Thank you for being part of our team, and I know that you will be successful as we move forward in time. I am disappointed that you are no longer with our large and growing larger Digital Marketing Group. The good thing (and the bad thing), about the BZ/ADP Digital Marketing Sales team is their independance and high level of autonomy at the 4 national region levels. Just remember this, when Abraham Lincoln was elected president, the bad news was he lost his Illinois senate seat election, but he won the US Presidency.

Fell free to use me as a reference, should you want to, because I have plenty of good things to say about your creativity, commitment to your company and clients, and your ability to learn about a solution's value proposition and effectively communicate it. I respect and admire all that you accomplished this past year.

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