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Top Ten Reasons to Utilize Social Media as a Marketing Tool

Social Media is not kids play any longer.  Social Networking has found a home outside of the college dorm and into main stream capitalism.   More and more businesses globally are adopting Social Media Marketing Plans.  Social Media is one of the newest tools available to the global economy, but how does it affect your business?  Why should you invest some of your marketing resources in the direction of Social Media?   The benefits of engaging in a Social Media Marketing strategy are:


1.       The ability to reach out to new, existing and past customers in a personalized and friendly format.  The Social Media audience has grown in excess of 500 million users.

2.       Brand visibility to an enormous audience that crosses over several demographics.

3.       Ability to target market without the use of a focus group.

4.       Increased visibility and real time access to products and services for your consumers.

5.       Real time and highly qualified lead generation in real time.

6.       Increased value of SEO/SEM strategies to maximize your leverage in web based search engines.

7.       Real time experiences with consumers allowing for personalized relationships to foster into life long business.

8.       Frequency for delivering effective promotions is unlimited.

9.       Statistical ROI tools take the work out of guessing which campaigns are the most valuable.

10.     Significant return on your advertising investments since Social Marketing is highly cost effective.

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Tags: Brand, Branding, Development, Marketing, Networking, Performance, Progress, ROI, Reputation, Results, More…SEO, SMO, Social, SocialMedia


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