Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
In this edition, learn what 3rd party vendor is changing its brand identity, how to get ready for Google’s newest mobile update, why your Facebook page should lose “Likes”, and more! Let’s get started:
Some automotive dealerships are looking for cost-effective ways to buy materials. However, branding and other factors make bypassing approved vendors difficult.
With mobile connectivity in cars on the rise, is the automotive industry ready to shift its approach to meet the modern shoppers’ interests of buying cars online and integrating their vehicles into a more connected world?
The so-called Facebook “purge” is in effect, and your dealership might be looking at a substantial decrease in likes -- but that’s a good thing. Read on to find out why!
Service clinics are a great way to educate customers and promote customer retention. If you are considering offering service clinics at your dealership, here are five great tips to ensure your success!
If you missed Todd Smith’s online presentation, you can now access the recording by following the link above. Check it out, and start improving your follow-up processes!
Very few people know ambition like Frank Underwood from the hit series, House of Cards. Learn how thinking like the character can help set your dealership apart from the competition.
Find out which automotive brands are staying strong in customer service, and how familiarity with the service adviser affected customers’ satisfaction.
Mark your calendars! On April 21st, Google will be using mobile-friendliness as a ranking factor in search results. Check out this article for ways to ensure you’re at the top!
AutoTrader is removing the dot com from their name, and rebranding itself to become more mobile-friendly. What does that mean for the company’s customers?
Happy Friday, everyone!