Professional Community for Car Dealers, Automotive Marketers and Sales Managers
ActivEngage is all about innovation and moving the industry forward. Therefore, this week’s Top 10 has articles featuring people who have made or are making an impact, new strategies and products worth trying out, and possibilities for the future that could change life as we know it.
The CEO of Cobalt, John Holt is retiring, and the reigns of the business will be handed over to Scott Matthews. Best of luck to you, John! Go climb those mountains!
Learn about the current perceptions of automotive repair, and how your Service Center can overcome reputation challenges by becoming more transparent.
He’s known widely for his days on America’s Top 40, however Casey Kasem, who recently passed away, had a few other gigs during his lifetime - including doing the voiceovers for Chevy and Ford ads. Watch them here.
Timing is everything in today’s world, and if the transaction for buying a car isn’t efficient and speedy, customers are more likely to reconsider their decision or give a less-than-completely-satisfied review.
What is your dealership’s transaction time? Let us know in the comments below!
Ford has been using Oculus Rift virtual reality technology to experience a vehicle before it is put into production, and adjust the design elements. Welcome to the future, car people!
Amazon just released its controversial new phone, Fire, with many exciting capabilities. Find out what it can do in this article by The Verge!
Mark Dubis writes an eye-opening warning of a future reality where Disney and Google get together and make dealership’s better by applying their key best practices. Auto Dealers, get your butts in gear before the Customer Service and Tech Giants come and take your business to another level!
Many dealers are trying out fixed pricing and seeing the advantages and great results. Is this the way of the future for the automotive buying process?
A new auto giant was just born by a promising partnership between Lithia Motors and DCH Auto Group. With similar goals, strategies, and a desire to learn from each other, these two sound like a match made in Heaven.
Has something this week dampened your faith in humanity? Restore it by watching this video about OrCam - a device clipped onto glasses that helps the blind understand the world around them! Technology can help change our world for the better! Don’t be afraid of it, embrace it!