Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Here is a simple way to make more every month.
It's called the "6 Steps to Happy Bank Deposits" and it goes like this.
1st, write down what you make per month right now.
2nd, write down what you want to make per month. (Be Realistic) This is a crucial first step because if you don't make a personal commitment to make a change in how you think about your income then you can't make the income you desire.
3rd, determine your Sales per Transaction. If you write an average of 180 Customer Pay Repair Orders per month and you average $45,000.00 dollars a month in Customer Pay Sales, each Repair Order you write is worth $250.00.
4th, decide what amount of increase you would like on each Repair Order. Write it down and be Realistic. Post it where you can see it everyday. Think of it as building a staircase. You can't jump to the top of the staircase...you have to take each step one at a time. Make a commitment to yourself to increase by a specific dollar amount...say $25.00 on each Repair Order.
5th, increase your Sales per Transaction by using the Tools (Menu, Multi-point Inspection, Maintenance Recommendations) and Techniques (Feature/Benefit Sales Presentation, Professional Sales Skills) to Communicate Effectively to the Customer the Information they need to Maintain their Vehicle in a Safe and Reliable operating condition.
6th, Deposit New Income from following these steps.
Set Goals, Be Successful!