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Prostitution To Increase Facebook Fans

Facebook is a great communication tool for anyone looking to reach old friends and expand their network of friends and influence. With this great opportunity so comes spammers and scammers.

When someone you don't know asks to be a friend, be careful on who you accept. On June 29, 2010, I accepted Dayna Jaqeline as a friend. Since that time I have received over 10 recommendations that I "like" various businesses on Facebook.

Today I noticed this one-way pattern of communications from this new "friend".

Dayna Jaqueline, or whoever this person really is, is part of an automated scheme to increase Facebook fans for a fee. Companies create these fake accounts or alternatively hire people to invite themselves into someones Facebook account and then use that doorway to solicit fans.

This is a becoming a big business especially since business owners are being led into believing that more is better. So, they pay $1,000 to get a few thousands fans and accounts like Dayna Jaqueline whore out their influence to drive traffic and fans.

If this is any indication of the quality of communications these pay services offer, I would recommend that less is more because its the quality of your network that really matters in the end.

Facebook Whores


Should call this Facebook Prostution and Jacqueline is a Facebook Whore? If you look at the 10+ requests that this account has solicited me in the past 8 days, you can infer that this person is pushing their influence for pay. What do you think? Would you send your friends requests every day to be friends with the companies you like best?

It's a shame that some good businesses are now associated with Facebook Whores. I will be sure to post this article on their wall to let them know the type of crap they are involved with.

Here are some of the companies that were solicited by Dayna Jaqueline in the past 7 days:
  • Drake Institute
  • Tryst Bingo
  • Unlimited Twitter Followers *
  • Vizio Optic Eyeglasses & Sunglasses
  • MPB Today
  • Quick Creations
  • Roxanne Emery
  • LYPHA
  • Infused Web | Print | Design
  • DreamTemplate
* Also notice that Dayna was promoting Unlimited Twitter Followers...mmmmmm It looks like she also participates or encourages paid Twitter fan programs as well.

Advice on Building Facebook Fans


So, here is a word of advice. If someone offers to increase your Twitter and Facebook followers, and the methods are not clearly explained, run away. In this one case, Dayna Jacqeline is turning my Facebook inbox into the same spam junk that we experience with our email.

This is a discouraging twist in Facebook and of course I reported her to Facebook. It just takes time and effort just like the time it takes to review your spam inbox.

Brian Pasch, CEO

PCG Digital Marketing

P.S. Please join me on Facebook: http://www.facebook.com/PCGDigitalMarketing

Views: 463

Tags: facebook, fans, scams, spam

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Comment by Brian Pasch on July 8, 2010 at 2:17am
@Ralph
Your story brings to light the reason why these pay-for-friends services are thriving...penis envy.

It is easy to get caught up in the "more is better" game as you point out but the real value of social media comes from creating real followers and friends. An even though cars can be sold and shipped anywhere in the US, having your local customers engage on your Facebook page is a great focus to have. Local fans interact with other local consumers which can lead to a store visit.

Attracting fans by creating good original content is one way to increase your fan base. Real people will be attracted to authenticity which can grow your business. Secondly, listening and responding to threads online, like you are doing at SkySong, is another great method of showing authenticity.

I wrote this post not to dictate anyone's morals but to share my frustration with facebook spam and when I looked into how it was happening, I thought car dealers should know what is happening. The article pissed off a person that I respect that believes in this strategy.

The problem is that car dealers have little patience for social media and SEO because the ROI is not measured in 30, 60 and 90 days. Social Media and SEO are not silver bullets that will save a struggling dealership. These two strategies are best used to accelerate a well run dealership to the NEXT level of success.

Since impatience and immediate measurement rules the day, these clever marketers can buy time by showing an increase in fans and followers. It's a distraction that is generating millions in revenue for some social media marketers. Its America so if it works for some people, let them have their cake!

I'm not sure how we educate our industry that social media and SEO are both investments with a future return. Often these communications and marketing tools are measured against the instant benefits from Adwords or traffic and leads generated from a dealer's primary website.

Dealers who invest in content publishing, microsites and really engage in social media will be rewarded for sure, just not overnight. Until dealers realize this, they will pay to increase their social media fans because they want "more" than their competitor. What they expect to get from that "more" is the unanswered question.

Keep up the good work at SkySong!
Comment by Ralph Paglia on July 8, 2010 at 1:00am
@Brian - You and I have a mutual friend that we both respect... He once ridiculed me for having "Only a thousand" Twitter followers, compared to his more than 10,000 followers. At the time I felt like we were in the men's shower at a fitness club and he was looking at my crotch and saying "is that all you got?!?!". Then I went to his Twitter profile page and clicked on his list of followers... I must have scrolled through 20 pages of the list before i found the first follower that had anything at all to do with the auto industry! Almost all of his followers were "Get rich working from home", "Order Viagra online", "Let me show you how to get a thousand Facebook Friends in a week", etc., etc. At that point I began to wonder why anyone would want a bunch of online scammers and spammers following them on Twitter. Hmmmm... I guess it is like desiring thousands of duplicated web pages on your dealership web site that get indexed by Google... We are in a business that values quantity far greater than quality. I have certainly been guilty of this syndrome, and so have most people who will come across this comment... But why so many worthless Twitter followers???

Then I came across a video on YouTube that advised dealers to look up any social media consultants or suppliers they are considering doing business with on Twitter... And, the voideo suggested that dealers should base part of their decision process upon which social media marketing consultant or services supplier has the most Twitter followers. OK, ok... Now, I see the plan! Sign up for automated services that fabricate thousands of Twitter followers or Facebook Friends, Likes, Group members, etc. and then use that as a means of convincing car dealers that you are OBVIOUSLY more of an expert at social media marketing because your own Twitter, Facebook, YouTube or whatever account has a bazillion followers, subscribers, fans, friends, groupies or whatever the term is for a user connecting with another user...

I get it, now... I really do... Now I know having a bunch of Facebook Whores as friends, Viagra peddling, get rich quick scammers as followers on twitter and a whole lotta SEO-Social-Tweeping geeks extolling your virtues in exchange for you extolling theirs (regardless of actual effectiveness) is a great way to get car dealers to spend money with you or your company! So, in actuality there is a genuine ROI to that type of business model using phony baloney Facebook Whores and Twitter Pimps... If you want to sell car dealers on your social media marketing and SEO prowess!

But... Will this work when applied to a car dealer's business model? Again, I feel like that moment when I first compared my thousand Twitter followers to my friends 10,000+ Twitter followers... I am missing how this type of activity will help my dealer clients sell cars. I must be a dummy.

In the meantime, me and my team at SkySong are working hard at writing original content that is telling each of our dealer's stories, engaing in conversations with their local customers online, contacting customers who post complaints and resolving their issues by working with dealership managers... and generally working social media the hard way, by actually ENGAGING in conversations with customers and doing a lot of story telling about the happenings at the dealerships we represent.

It is a lot more work that getting 10,000 Twitter followers that will show you how to make a thousand dollars a day working from home... But, hey... I am just a dumb Italian Produce Guy who likes selling cars... WTF do I know?
Comment by Brian Pasch on July 7, 2010 at 2:33pm
Excellent post Ralph...now that's the way it should be done.
Comment by Ralph Paglia on July 7, 2010 at 2:22pm
I am not a Facebook whore... But, I really appreciate having a network of people in the car business who are conected with me on facebook... So, please "Friend" me on Facebook at http://www.Facebook.com/RPaglia
Comment by Brian Pasch on July 7, 2010 at 10:38am
@Katie
Yes, it seems worthless to me as well. I'm actually just pissed that now I have to create another series of review processes for Facebook spam. I will say this about my experience, if the barrage of emails I got from this person ovcer the past week included car dealers, I would lose respect for them. And I bet if I contacted the legitimate companies on the list of solicitations I received and told them how I felt that they would be embarrased that they were suckered into this way to market their facebook page.
Comment by Katie Urbain on July 7, 2010 at 10:29am
Wow! Your headline certainly grabbed my attention. I am glad we can talk about these things so candidly. Your detailed experience with this "Facebook Whore" will certainly save some people from having the same issue. Thanks for sharing.

I really am baffled at why people think having millions of useless followers is helpful in any way shape or form. It just doesn't do anything for your business. What a waste of time and effort. I hope we can keep these discussions going to make people aware that 1. These people are just out to get money from you and 2. These so-called fans are worthless to your business and its growth.
Comment by Philip Zelinger on July 7, 2010 at 8:49am
Thanks Brian,

As always, good and welcome warnings and advice.

I also suggest that our legitimate friends categorize our "friends" as we accept them along with proper use of the security settings on an individual basis so we can isolate the few "spams" that might slip through. By properly managing our data base of legitimate freinds within seperate groups for personal vs. business activities and shared interests we can maximize the value to our shared friends as well as ourselves.

After all, what are friends and facebook for!

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