Mobile Search Drives Consumer Behavior In The Moment
A recent study from Google and Nielsen reveals some stats sure to spark your interest.
84% of follow-up actions by mobile search occur within 5 hours
Mobile Searches Trigger Quick Online and Offline Actions
According to Google and Nielsen on average, each mobile search triggers nearly 2 follow-up actions. This means every time your dealership or inventory is searched from a users mobile device two actions occur. May that be searching for more information on the vehicle to an in-store visit, both are adding to your dealerships presence.
Making your presence known is essential to future success.
Searching Drives Action. Action Drives Sales.
If a consumer is searching they have a need. By satisfying the consumers need you help them achieve their goal and achieve your goal. Get them in the door and find them the car of their dreams.
57% of people are more likely to visit a store when using mobile search to make a decision.
How are you using mobile search to boost your recognition, revenue and relationships?
- Josh Knutson