Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Urbandale, IA--June 29th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today that Median Media, a provider of multimedia marketing solutions to small and medium sized businesses, has added Flick Fusion's inventory videos to its menu of services for auto dealerships. Flick Fusion's automated video production and distribution solutions enable Median Media to provide their auto dealership customers with the complete set of tools needed to compete in today's marketplace.
"As technology has improved, the cost of creating content has fallen to a level that is affordable for most dealerships, and video is the greatest example of that," said Tim James, Vice President of Sales for Flick Fusion. "Dealerships that are able to show their customers not only what they're selling, but who they are and why the customer should buy from them in an engaging story format such as video, will be the ones that benefit most."
"The rise of social media marketing requires that dealerships produce engaging visual content for their would-be customers. Traditional outlets of print, radio and TV are still important too, so the need for high quality video/photography has never been greater," said Joshua Guzzetti, CEO of Median Media. "My partnership with Flick Fusion allows me to better serve those needs with a turn-key video product that adds valuable information to a dealer's vehicle marketing program and is social media friendly."
Median Media selected Flick Fusion's video marketing platform for its ability to integrate with many industry CRM and website solutions, and because Flick Fusion's video marketing platform produces videos in HTML5, the new video standard in web development. Flash-based video is not supported on all mobile devices, and the growing prevalence of mobile usage has prompted many dealerships to make the necessary transition to HTML5 formats on their websites. "I want to make sure that our videos are viewable on as many platforms as possible," said Guzzetti.
The ability to engage mobile users with video is critical, as in a 2014 Cars.com study, 51 percent of car shoppers indicated they used their mobile device to look up information related to price, payments, and offers.
Flick Fusion's video marketing platform provides marketing companies with a turnkey solution for creating and distributing inventory videos. Marketing reps can use their mobile devices or camera of choice to capture live video walk arounds of vehicles, then instantly upload the videos from their mobile device, a Windows Native application or via File Transfer Protocol (FTP).
Once the videos are uploaded, the Flick Fusion platform automatically completes the post-production work and distributes the videos to dealerships' inventory pages, YouTube and other third-party inventory sites. The Flick Fusion platform makes it easy to add custom branding, promotional offers and banners, certifications and Carfax details to the completed inventory videos.
For more information, call Flick Fusion at (800) 247-2502.
About Median Media
Median Media provides small to medium sized businesses with affordable solutions for all their multimedia needs. Median Media offers a comprehensive range of services that include graphic and web design, photography and videography, printing and tradeshow graphics, promotional products and direct mail. For more information visit www.medianmedia.co
About Flick Fusion
Flick Fusion specializes in creating, managing, and distributing dynamic and cost-effective online and mobile video products. Through its automated video generation and dynamic video marketing platforms, Flick Fusion offers the automotive industry's only “completely integrated” video solution that incorporates real-time rule/behavior based content based upon a car shopper's activity across multiple touch-points and throughout the entire buying cycle. Each video is designed to help dealerships reach and engage with customers, delivering increased sales and ROI. Flick Fusion produces video content for more than 3,000 dealerships and more than a dozen reseller partners. For more information, visit www.flickfusion.com