Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
|by Kaitlyn Bender, Reputation Management Specialist|
By this point, we all know that the Google+ platform is ever-changing. So last week's updates should come as no surprise. We've done our best to break down the recent changes and highlight the most important features that will affect your dealership's third party business listing.
If you login to your Google+ account, you will notice that the layout of posts has changed from one column of updates to the existing tablet view of three columns of tiles, as seen in the image that was shared on the Google+ blog.
This increases the amount of information that is readily available for your customers to view on the initial screen. So make sure to keep those posts coming!
Google is now automatically enhancing your photos. You no longer have to fumble around in Photoshop or paint to lift that shadow. Google will brighten and highlight your photos for you so that your new car will look as shiny online as it does out on the lot. Check out sample images to see what these enhancements look like.
This example was shared on new.cnet.com:
There are a few minor changes to the site's navigation placement as well. Be sure to take a look at the new dropdown version of the toolbar in the upper left corner of your page as well as the new location of the navigation tabs above your cover photo.
Check out the full article on Google+ for more details about the recent updates. We'll do our best to keep you in the know on business listing changes so be sure to check back soon!
What do you think of the new look and features?
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Google's just one of the players in the reputation management game. There's a ton more to managing your dealership's reputation. This eBook will arm you with the do's & don'ts and the top myths in automotive reputation management, as well as some compelling data on the proven impact of reviews in the car-buying process.
About the Author
|Kaitlyn Bender is a Reputation Management Specialist at Cobalt. She works with dealers to help them manage their online reputation and engage customers through various social media platforms. Kaitlyn holds an Economics Degree from the University of Washington. Feel free to reach out to Kaitlyn directly at email@example.com.
Learn more about Cobalt's automotive reputation management solutions.