Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Increase of More Than 25% in Customer Credit Approvals

National car lease marketplace says customer credit approvals based on U.S. Bank data jumped 27.3% in 2012 compared with approval rates from 2011. Consumer credit is the backbone of vehicle lease approvals, and the latest company data show a continued positive trend since it last reported credit data in September.
Most notably, the last two months of 2012 saw significant credit approval rates jump, with 55% more approvals in December compared with November. Credit declines from month-to-month shrank by -29% during the same time period. Furthermore, recorded 240% more credit approvals in December 2012 compared with December 2011.
“We continually monitor credit approval trends on the marketplace to determine if the overall health of the economy is impacting car leasing,” said Scot Hall, Executive Vice President of “Looking ahead, it will be interesting to see if these approval rates dip back down once the increased payroll taxes take effect from the Fiscal Cliff negotiations.”
Additional U.S. Bank data for shows customer credit declines shrank -32% in the second half of 2012 compared with decline rates in the earlier part of the year. Car shoppers interested in assuming the remaining contract of a lease must have equal or better credit than the current lessee, according to U.S. Bank stipulations. Once approved, shoppers enjoy shorter-than-normal lease terms and assume a car lease without a down payment requirement.
Headquartered in Cincinnati, Ohio, is the world’s largest automotive lease marketplace and the pioneer in facilitating lease transfers online. More specifically matches individuals who want to get out of their lease with people who are looking for short-term lease agreements. Prospective buyers can search the listings for the exact vehicle they want, and then register for a nominal fee, allowing them to use’s safe online system to contact the prospective seller and close the deal.

Views: 41

Tags: beggs, black, book, car, cars, dealers, pricing, ricky, usa, used, More…vehicles


Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers

loading ...

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......



ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service