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Google Releases Reputation Management Tools

Google has always enabled you to track what people say about you online with Google Alerts but they have now made it easier for anyone to track their online reputation with a new tool in the Google Dashboard called "Me on the Web".

The new set of tools makes it easier for anyone or dealers to see what is posted on the web using their name.  The dashboard also has features that include "How to Remove Unwanted Content" which will assist companies dealing with their online reputation management.


To access this feature, login to your Google Account Dashboard and it will be active.   The start of this product is a clear signal to any business that Internet Reputation Management is a mandatory business process that should be part of any SOP for car dealers.

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Tags: car dealer irm, internet reputation management, irm, online reputation


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Comment by Adam Culpepper on December 2, 2011 at 4:53am

Thanks for the heads up.  Always appreciate the updates...

Comment by Adam Barish on December 2, 2011 at 4:18am

Thanks Brian for keeping us all current with Googles daily updates, changes and enhancements!

Comment by Stan Sher on December 2, 2011 at 1:35am

I guess that means I need to continue with my initial strategy of having microsites, blogs, social media, and video search engine optimization.  I do some projects outside of the auto industry and have been able to leverage VSEO as a powerful tool.  I see results within a few hours and better results populate with a few days and stay there.

Comment by Brian Pasch on December 2, 2011 at 1:30am


Rip off Report (ROR) has a long standing policy of posting inflammatory reviews and has been accused of extortion.  I don't know if these claims are true but the site still stands in tact and Google has not banned the site.  So, in this case, these tools are not going to be effective against ROR.

Comment by Stan Sher on December 2, 2011 at 12:48am

I am curious.  Is there a way to remove ripoff reports on this?

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