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Google Real-Time Search, the price of a click just went up

Just wrote this post on my blog www.pcmguy.com . I see Google RTS haveing a large affect on the following 5 areas of online marketing:

  1. Real-Time Search will definitely have a profound negative effect on longtail searches over 3 keywords.
  2. Top predictive search terms will become outrageously expensive.
  3. Real-Time Search will even further diminish the effectiveness of organic search and SEO.
  4. Positions 4, 5, and 6 will start to get a higher CTR and more expensive.
  5. Users that do make it to longer tail keywords will definitely have high intent.

You can read the entire post at http://pcmguy.com/?p=341

Love to get feedback on this,

LBruce

@pcmguy

Views: 11

Tags: CRM, Post-click-marketing, automotive, bruce, click, dealership, internet, larry, marketing, post, More…sales, sem, seo, site, web

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