Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Facebook Changes and How They Affect You

Facebook is an ever changing medium for social discourse with more than 750 million active users. On September 21st, the Facebook algorithm changed to no longer broadcast the most recent posts of friends and groups an individual is associated with. Instead Facebook now displays the most recent posts in response to an individuals search terms, interests and interactions.

Whats New:
The new algorithm divides news updates into two categories, "Top Stories" and a “News Reel”. The “News Reel” is located on the right side of the screen, this new feature now allows an individual to view everything that people are posting, liking and tagging because it is constantly updating. To view more on what appears in the reel, hover over the content and click on the down arrow that appears. To close it isn't an option. However, you can hide a story by clicking the down arrow. Status updates and photos have a new look on an individual’s homepage. They are now labeled with a blue corner for easy view ability.

Why is this a Positive:
This is a great opportunity for dealerships who understand how to use social media. Now, more then ever before a dealership can connect and engage their audience and get rid of the background noise. Facebook for dealerships is all about connecting with customers and the public, as well as brand building. These are two important practices that are enhanced by the Facebook format change.

For More Info:
For more information on how your dealership can use social media as a marketing tool visit

Views: 47

Tags: Changes, Facebook, Marketing, ad, advertising, agency, automotive, car, company, dealer, More…dealership, marketing, media, potratz, social


Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers

loading ...

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......



ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service, pub-1344093271332697, DIRECT, f08c47fec0942fa0, pub-1344093271332697, DIRECT, f08c47fec0942fa0