Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
One of the most lively workshop sessions at the 2013 Digital Marketing Strategies Conference (DMSC) will be a panel discussion that I will moderate on Automotive SEO. I have invited JD Rucker, Ralph Paglia, and Eric Miltsch to participate in this expert panel on the future of Automotive SEO Strategies. DMSC will be held February 5th-7th in Orlando, just prior to NADA.
Active members of ADM will already know that the past year have been filled with major changes in how Google shows organic search results. Penguin, Panda, or Exact Matching Domain discussions on SEO forums have introduced confusion into the marketplace. Is SEO still worth the investment? Can a single point dealer still get on page one for important search phrases?
Most website vendors are offering Automotive SEO services as an additional "package" but do dealers know what they are actually doing? What about independent companies specializing in SEO services, are they using old school techniques that are no longer valid? What is the correct "budget" to see results with SEO services? $400, $800, or more than a thousand dollars?
At DMSC, attendees will get the facts straight from this panel, and we may add a few "surprise" panelists for additional perspectives. Panel members are asked to share specific strategies that ARE WORKING TODAY and also to discuss things that are no longer working like they use to in the past.
There is no doubt that this panel can talk about this topic with authority, and let me tell you in advance, there will be times when this panel will butt heads. Get ready for an energetic discussion on a very important topic since approximately 50% of all website traffic comes from organic sources.
Dealers can register for DMSC by visiting: http://www.digitalmarketingstrategies.org and keep in mind that only 250 dealership employees will be allowed to register. This is a very popular event so register early, and it is conveniently schedule two days prior to the NADA Convention in Orlando.
Experience this powerful, intimate conference that is focused on strategy and process to make 2013 a greater success. This is the third year that DMSC has run just prior to NADA, and the conference has received rave reviews from past attendees.
You can also register by phone by calling Carrie Hemphill at 908-601-6475. Here are other popular links that provide additional information on DMSC:
I hope to see you at DMSC in February!