Automotive Digital Marketing

Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers

Loading... Be Patient!

Dealer Authority Grabs Subi Ghosh to be Vice President of Marketing

Automotive industry rock star Subi Ghosh has joined Dealer Authority, a digital marketing firm, to be Vice President of Marketing in order to bring cutting edge strategies to car dealers around the country.

Ladera Ranch, CA (PRWEB) March 21, 2014

Dealer Authority, an automotive digital marketing firm, has brought industry expert Subi Ghosh on board as Vice President of Marketing. Her new role is designed to introduce her expertise from the dealership side of the fence over to the marketing side in order to help dealer clients expand their digital footprint through social media, website, and search engine exposure.

Subi has been working in dealerships for the past 6 years as an Internet Manager, Sales Director, and most recently Marketing and E-Commerce Director. Her passion for the industry and drive to be an advocate for dealers serves as a perfect match with Dealer Authority.

"The heart and soul of our company must be centered around people who know the car business," said JD Rucker, Founder of Dealer Authority. "Marketing can be taught. The car business must be experienced. That's why Subi is a perfect fit."

She has been a speaker at multiple automotive conferences as well as a guest blogger with DealerKnows, an automotive consultation firm. Actively involved in the automotive community, she is constantly sharing her knowledge, growing within her profession, and improving the way the industry sells and markets cars.

"Dealer Authority is more than a perfect fit," said Ghosh. "I am passionate about being a voice for dealers. This company provides me an ideal avenue to reach many more dealerships."

Her primary job responsibility will be to help dealers integrate their various digital marketing components into a cohesive strategy. Most dealers are not taking advantage of the ways that search enhances reputation, that reputation enhances social, or that social enhances search. Once you included websites and third-parties into the mix, chaos can ensue. Subi will help to bring order to the chaos so that the whole is greater than the sum of the marketing parts.

"We were in the process of looking for an auto-industry powerhouse when Subi became available," said Tyson Madliger, CEO. "She couldn't have hit our radar at a better time and we're pumped about having her working for our clients."

Views: 199

Tags: Dealer Authority, Press Release, Subi Ghosh


Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Comment by J.D. Rucker on March 22, 2014 at 8:24pm

I'm pumped.

Comment by Alexander Lau on March 21, 2014 at 11:17am

Ohhhh just joshing, super congratz!

Comment by Alexander Lau on March 21, 2014 at 7:10am

Who dat?

Comment by Shawn Ryder on March 21, 2014 at 4:14am

Congrats Subi!! A great fit that is for sure! 

Automotive Marketing Network and Exchange for Car Dealers, OEM Managers, Advertising and Marketing Practitioners seeking improved results.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Share the Best Content w/AutoMarketing Community

© 2018   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service