Automotive Digital Marketing

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Want to cut your mail cost in half and get your message in a way that will explode your results? Read on:

Case Study 1

Franchise Roof-Top. 4500 old customers that had applied for a loan.

Split it into to batches: 2250 from each batch. We set up Voice-Gen to drop voicemails into their mobile phones without ringing.

Results: When they called back the number on the their screen without listening to the voicemail message they were sent to a voicemail message in CRM instead of a live person. The voicemail started as "Hi if you are getting this message you probably tapped the number on your smartphone screen without checking your voicemail which is perfectly Ok. The reason we called is ...... " . This time they listened to the pitch and we got several people interested who left a message in that voicemail box. CRM then sent a copy of the voicemail message to me along with it being transcribed to the rooftop. The salesmen loved calling a hot lead and of course they made sales from those. About 15 sales were generated for the whole campaign

 

Case Study 2

Franchise Roof-Top. 3000 old customers that were coming into the service department in the past but had not come in the last 12 months

Split it into to batches: 1500 from each batch. We set up Voice-Gen to drop voicemails into their mobile phones without ringing.

Results: 35 appointments set for service with average spend of 375.00 and 5 new cars sold.

 

Case Study 3

Used Car Dealer: 8000 old customers that had applied for loan from 9 months to 2 years back

Split into 4 batches of 2000 each. We set up Voice-Gen to drop voicemails into their mobile phones without ringing. We offered a combination of new application with easier financing and also credit repair.

Results: 12 used cars sold within 30 days, 35 enrolls into credit repair which the dealer will call back on in 6 months to get an app on.

Call 314-627-5988 details....

Views: 40

Tags: dealer, generation, lead, marketing

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