Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.
This week’s Market Insights Report looks at how car retention last week might be showing the early sign of a spring market. The report also sheds light on incentives, where auto manufacturers largely remain disciplined on new vehicle incentives. Near Luxury Car and Luxury Car segments are currently offering the highest level of incentives (as percent of MSRP).
“The first sign of the spring market showed up last week with mid-size cars experiencing an increase in value. In comparison to last year, the used auto market shows a lag in seasonal lift,” said Anil Goyal, Executive Vice President, Operations for Black Book.