Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!


Provides Vehicle Valuations for New Marketplace Catering to EV Vehicles

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual value forecast solutions, announced today the integration of its vehicle valuation data with Motorsport Network’s, the first-to-market car shopping platform dedicated exclusively to the buying and selling of electric vehicles (EVs). offers intuitive tools that make finding the right EV simple, easy, and straightforward. Traditional car shopping platforms cater to standard internal combustion engine (ICE) vehicles, and have been slow to adapt to industry changes and the demand for electric vehicles. Motorsport Network has positioned as a solution to combat the lack of EV-specific search tools as electric vehicle ownership and adoption rates skyrocket globally.

According to Black Book data, the three-year retention rate on a 2015 model-year EV Compact Car is currently registered at 33.2%, and on a 2014 model-year EV it is listed at 25.5%. Black Book valuation data will be integrated with all EVs listed in the system, which will help buyers and sellers ensure they’re reviewing the most accurate and up-to-date valuations within the market.

“The market for EVs will only continue to grow in more significance as we move forward,” said Eric Goeres, President of Automotive for Motorsport Network. “As this demand increases and we see an influx of buyers and sellers in the marketplace, it will be imperative to have a valuation partner such as Black Book available for our valued users.”

“Over the years Black Book has been committed to building the most accurate valuation data available for EVs and alternate fuel-focused segments,” said Jared Kalfus, Executive Vice President, Revenue for Black Book. “We are pleased to be a valuation partner for an important EV marketplace such as, and we believe their market will grow along with widespread adoption and use of EV vehicles over time.”

According to the International Energy Agency (IEA), a record number of EVs (1 million) were sold in 2017, more than doubling the number of EVs on the road. It is estimated that 125 million EVs will be on public roads by 2030.

In addition to EV inventory, will also soon include plug-in hybrid electric vehicles (PHEV) within their marketplace, also supported by Black Book valuations.

About Black Book

Black Book® is best known in the automotive industry for providing timely, independent and precise vehicle pricing information, and is available to industry-qualified users through online subscription products, mobile applications and licensing agreements. Since 1955 Black Book has continuously evolved to ensure that it achieves its goal of delivering mission-critical information to its customers, along with the insight necessary to successfully buy, sell, and lend. Black Book data is published daily by National Auto Research, a division of Hearst, and the company maintains offices in Georgia, Florida, and Maryland as well as the Canadian Black Book in Toronto. For more information, please visit or call 855-371-7532.

Views: 69


Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top Automotive Marketing Forum Discussions

1. Main SEO Trends 2019

Posted by Kevin Lewis on January 24, 2019


Posted by Nathani Abhishek on September 21, 2016

3. Searching for Best VPN for Plex

Posted by Jimmie Williams on November 19, 2018

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service