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Fort Lauderdale, Florida (April 11, 2011) – AutoUSA announced today that it has entered into a long term sponsorship agreement with CarZen, makers of the first car research and shopping application for the iPad. The agreement ensures that AutoUSA’s Dealers will receive preferential placement in the dealership locator listings on the popular CarZen app.
“The CarZen app revolutionizes the way car buyers locate and interact with dealers, and we are thrilled that AutoUSA can offer the opportunity to our dealers to benefit from the leads submitted through the app,” said Phil DuPree, President of AutoUSA.
The free CarZen iPad app provides a highly visual, interactive platform for car buyers to research and shop for a vehicle. Within three weeks of its launch, the CarZen app was downloaded more than 20,000 times and was featured by Apple as a “New & Noteworthy” app. It has also been featured by the NY Times, 148 Apps and AppAdvice, and is consistently rated 5 stars.
“It has been a great experience to work with our partners at AutoUSA and AutoNation as we look to expand the features of the CarZen iPad App,” said Nick Gidwani, founder and CEO of CarZen. “Working with forward-thinking dealers that have access to a wide range of opinions and technologies allows us to ensure that the experience we create will be measurably better for both the customer and the dealer. The input from the AutoUSA team has been invaluable.”
With 15 Million iPads sold in 2010 and nearly a million being sold each week, the market potential for the CarZen app is promising. The iPad is a device that people use when they come home from work and on weekends, which is also when most consumers do their car shopping. People expect the experience on their iPad to be a step ahead from what is available on the web, both in how content is presented and how they can perform key actions like contacting a dealer or searching for listings. Future releases of the CarZen app will include even more features that provide new ways for dealers to interact with prospects and help dealers sell more vehicles. As part of the long term sponsorship agreement, AutoUSA dealers will continue to have first access to these features in future releases.
About AutoUSA (www.AutoUSADealers.com)
AutoUSA, Inc., is headquartered in Fort Lauderdale, Florida, and a subsidiary of AutoNation, Inc. (NYSE: AN), the largest retail automotive company in the United States. AutoUSA is an independent provider of new and used Internet leads to thousands of dealerships. The company has built its success on a combination of web-based technology to deliver superior lead quality, and a network that enables dealers’ exposure on over 100 top automotive websites. The vast majority of Ward’s Top 100 eDealers use AutoUSA. For more information, visit http://www.AutoUSADealers.com, “Follow” on www.twitter.com/AutoUSALeads and “Like” on www.facebook.com/AutoUSADealers
CarZen is the most efficient and powerful car search app on the iPad. CarZen is focused on delivering a pain-free car research experience that empowers consumers to make better car-related decisions. CarZen is auto enlightenment. For more information, visit http://www.carzen.com, follow @CarZen on Twitter or Like CarZen on Facebook.