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AutoUSA and DriveItNow® to Present Benefits of Online Payment Marketing at Kain Automotive Training’s “Clients & Friends Workshop”

Fort Lauderdale, FL – November 6th, 2012— AutoUSA Internet Sales Solutions ( announced today that Tarry Shebesta, President of DriveItNow®, will present at the Kain Automotive Training’s 8th annual “Clients & Friends Workshop” to be held November 13th – 15th in Lexington, Kentucky. Shebesta will present “Online Payment Marketing: Convert Online Car Shoppers to Customers and Increase Front & Back-End Profits” on Tuesday, November 13th at 5:30 p.m.

“Before making a decision to buy a car, consumers need to know the monthly payment they qualify for,” says Shebesta. “In my workshop I’ll demonstrate the benefits that dealerships derive from delivering real payment quoting based on a consumer’s actual credit, dealer’s real finance criteria and a real vehicle on a dealership’s own website.” Shebesta will also show how estimated payment calculators and lengthy online credit applications fail to attract the buyers with good credit that dealerships want.

AutoUSA is a sponsor of the “Clients & Friends Workshop” and co-host of Shebesta’s presentation. AutoUSA recently partnered with DriveItNow to launch Payment Pro℠, a payment-based conversion tool that delivers pre-qualified, first party leads from auto dealers’ own websites without requiring a customer’s personal information such as a social security number or date of birth.

“Payment Pro is a game-changing tool that shifts the car buyer’s focus from the purchase price to monthly payments,” said Mike Shawd, Vice President Sales, AutoUSA. “That’s a major benefit for dealers—they can now use payment marketing strategies to take control of price negotiations and generate a higher gross per sale while giving consumers information they’re searching for.”

Kain Automotive Training’s “Clients & Friends Workshop” offers advanced processes, tactics, technology and strategies to accelerate Internet sales performance in auto dealerships. For more information, visit

To download a free white paper titled “Pre-qualified Payment Marketing: Converting Online Car Shoppers to Customers,” visit

About AutoUSA Internet Sales Solutions

AutoUSA Internet Sales Solutions brings the best-in-class tools to increase Internet sales and lower costs for automotive dealerships. Leading products include Payment Pro℠, a payment-based pre-qualification tool for dealer websites; ShowPro℠ incentive program, proven to turn more leads into shows; Leads&Listings℠, providing the highest quality, new and used car email and phone leads from 100+ sites; PowerListings℠ 2.0, helping dealers increase traffic to—and leads from—their social media sites; and AVA Virtual Sales Assistant, helping dealerships manage more leads at a reduced cost. AutoUSA products are currently benefiting thousands of active dealers all across the U.S.

For more information, visit AutoUSA’s web site, subscribe to our blog at, follow us on Twitter @AutoUSALeads and “Like” us on Facebook at /AutoUSADealers

About DriveItNow® (

DriveItNow® is a patent pending payment marketing technology service of Automobile Consumer Services, Inc. (ACS). ACS provides a white-labeled version of the DriveItNow service for AutoUSA. ACS leads the industry with innovative proprietary technology, superior customer service, and over twenty years of auto financing and leasing experience.

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Tags: AutoUSA, DriveItNow, Internet, Payment, Pro, Sales, leads, marketing, payment, website


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