AUTOMOTIVE BDC/INTERNET SALES DIRECTOR
Extremely well versed in building and managing an automotive BDC/Internet Department for both single or multi point stores. I have a vast knowledge in how to successfully train staff to handle both Internet leads/incoming sales calls/out bound sales calls/out bound unsold traffic calls/service drive calls and CSI calls.
In addition to building and successfully managing the day to day operations of a BDC/Internet Department. I am very knowledgeable in managing the day to day needs of a Website in order to maximize its potential in the Digital Marketing arena through the study of Website Analytics to include, SEM (search engine marketing)/SEO (search engine optimization) /VSEO (video search engine optimization) social networking and marketing/pricing of vehicles both new and pre-owned to maximize online success.
Demonstrated success record in:
Building from the ground up successful BDC/Internet Departments.
Social Networking and Marketing.
Training and motivating staff to peak performance levels.
• Ad Campaign Management • Multi-media Marketing • Social Network/Marketing
• Market Research • Competitive/Strategic Planning • Budgeting/ Forecasting
• Prospecting/ Client Cultivation/Client Retention • Direct eBlast Marketing • Fleet Sales
References and work history available upon request.