Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
The Auto Industry Insiders Show, hosted by Philip Zelinger the President of Ad Agency Online, LLC, scheduled to air on June 12th. 2014 at 12 Noon EST includes an interview with Kurtis Smith discussing his training programs that teaches & equips managers to intentionally improve employee performance, revenue & the customer experience.
I suggest that you tune in to listen and learn from Kurtis while I ask him to share some of his secret sauce with my online audience. After all, what are friends for!
K-Method Academy Launches the automotive industry’s first training resource center to equip dealers to impact the customer experience
FOR IMMEDIATE RELEASE Contact: Kurtis Smith, email@example.com
Chicago, IL – The K-Method Training Group announces the launch of the K-Method Academy, a robust & comprehensive training solution created especially for dealerships and their professionals. Kurtis Smith, Director of Training & Content Development explains that the goal of the academy is to become a tool and resource for dealerships everywhere to equip their managers with the training content, resources and support to develop millennials, the next generation of dealership professionals.
K-Method’s executives believe that today’s dealership professionals must have access to a more modern and focused training curriculum based on the principle of the continuous improvement movement and centered around strategies to improve the customer experience. They believe that this curriculum should include skills, systems and process based material, available on-demand, to address specific performance issues in real time when the training can be most useful and relevant. Additionally, they believe that this approach lends itself to addressing some of the concerns of today’s consumers regarding the competency and professionalism of many of the dealership employees they encounter.
As more manufacturers implement their version of the continuous improvement program, Mr. Smith believes dealership managers will need access to this type of training methodology to aid in intentionally promoting employee "course correction" and performance improvement.
What makes this approach so unique is that it empowers managers to take control of their workforce training. They are able to choose from a single course, or a pre-built learning plan, or a full blown certification training program without committing to long term contracts or costly training initiative with low ROI.
Mr. Smith states that the K-Method Academy is positioning itself to be the resource that dealerships can depend on to train new hires, have access to learn new skills, systems and processes to continually develop and educate their workforce regardless of the skill level and experience of its personnel. He states that we should think of K-Method as the Kahn Academy for the Automotive Industry.
To learn more, visit http://kmethod.com or to take a tour of the learning center visit http://kmethodacademy.com/sp-free-membership-sales-page1/ .
Contact To learn more about the K-Method Group & the K-Method Academy, please contact Kurtis Smith The K-Method Group, Inc. O (866) 277-7681 ext. 703 F (877) 698-8891 firstname.lastname@example.org
About The K-Method Training Group, Inc
The K-Method Group is a training organization specializing in the development of performance improvement training courses to be used by dealerships as a resource for the continuing education and development of their workforce. Our processes and strategies were born out of the Kaizen philosophy, which literally means; change (kai) - to become good (zen). The company operates its own online training platform known as the K-Method Success Academy, designed to deliver training based on the unique developmental needs of each member on the team.
The K-Method Value Proposition
Every day in Every Dealership, Without Exception, there are employee performance related issues that continually surface that negatively impact the customer experience and rob the dealership of revenue.
Managers are on the frontline and are uniquely positioned to impact the KPI’s affecting profits and the customer experience. They are able to observe the employee’s behavior affecting the KPI’s, and impact performance in real time by seizing them as teachable moments where targeted training courses can be leveraged to improve the employee’s performance leading to skill mastery.
Our training solution is that resource that has been designed to elevate the performance level of dealership professionals by introducing a comprehensive training resource consisting of courses that address core skills, frameworks and strategies that the individual will need to know in order to be effective in their various roles.
About Kurtis Smith
Kurtis Smith is the Director of Training & Content Development for the K-Method Group. With a background as a United States Marine, Author, Sales, Management and consulting professional, Mr. Smith brings with him over two decades of experience and know-how to the table. He is the creator of Professional Standards for Sales Excellence (PSSE) training program, a comprehensive library of training courses designed to elevate the performance of dealership professionals. The program consists of courses that teach the core skills, processes and frameworks that dealership professionals will need to know to develop multiple lead sources, maintain client relationships and other activities that impact revenue and the customer experience. Mr. Smith is also the author of two books. The first, Lessons from the Concrete Garden reads like a white paper, in which he builds a case for redefining the sales process & training methods used to develop dealership personnel in the aftermath of the Internet and its impact on revenue and the customer experience. His second book, The Sales Professional’s Blueprint serves as the action plan, where he takes the reader on a step-by-step personal development journey and teaches, in story format, exactly what they need to know to excel in this new process driven selling model. It goes one step further by inviting the reader, at the end of each chapter, to access the online training courses outlined in the book.
Mr. Smith’s guiding principle when it comes to solving problems or developing solutions for his clients is summed up as follows: "What you cannot define you cannot reproduce, what you cannot reproduce you cannot measure, what you cannot measure you cannot control or manage".