Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Email Messages sent out on Friday 12/28 indicate that the assets of Auto Dealer Monthly, LLC have been sold to Bobit Business Media by Greg Goebel.
Auto Dealer Monthly, LLC has published both the Magazine (see cover image to right) and two online publications for more than 5 years:
I received the following message from Harlene Doane on Saturday where she clarifies the asset purchase nature of this deal:
would you please issue a correction to this post. Bobit is NOT changing their name. They purchased the media assets not the company and therefore Auto Dealer Monthly LLC which Greg still owns cannot retain the name.
Greg's company will be changing names to Used Car University, LLC
First, I want to sincerely congratulate Greg Goebel for the successful sale of his magazine and online publications. I have always been a fan of Greg's writing and publications and have been an Auto Dealer Monthly reader for more than six years.
Secondly, I would like to wish Greg, Harlene, Bobit Business Media and all involved much success with their future publications and business models. I am sure the publications and websites will continue with their long history of high quality information and industry specific news....
Shown below is an example of the email announcement sent on Friday:
From: Auto Dealer Monthly a href="mailto:firstname.lastname@example.org" target="_blank">email@example.com>
Date: Fri, Dec 28, 2012 at 3:05 PM
Subject: Please Update Your Address Book
"I am pleased to announce that Auto Dealer Monthly magazine, Auto Dealer Monthly website and Special Finance Insider Website have been purchased by Bobit Business Media. The decision to sell the media properties of Auto Dealer Monthly, LLC was made based on having the absolute best fit for continued publishing of the magazine and Bobit Business Media was the perfect choice."
"Bobit Business Media is an experienced publisher with many automotive publications and will continue to serve the dedicated readers of Auto Dealer Monthly magazine well. Anna Hildebrandt will continue to serve all of Auto Dealer Monthly's client as she has done so for so many years now."
"In keeping with the sale agreement here are some things you should know."
"Auto Dealer Monthly, LLC will be changing it's name to Used Car University, LLC. which is where I will be spending my time developing more training for the industry."
"My new email address effective immediately is Greg@UsedCarU.com"
"Harlene Doane can be reached at Harlene@UsedCarU.com, effective immediately."
"If you have any questions about any of this, please do not hesitate to call our office."
"Sincerely, Greg Goebel"