Today’s struggling auto industry has challenged automotive advertising agencies to provide more for less
has answered the challenge by offering a variety of free services on their automotive advertising resource/networking portal and by featuring a number of auto industry vendors with free Internet based automotive advertising applications.
One of the most respected “preferred automotive advertising vendors” on AdAgencyOnline.Net is EveryCarListed.Com, (ECL).
ECL is also a client of Ad Agency Online, L.L.C., (AAOL). Philip Zelinger, the President of AAOL and host of the blog talk radio station – WAAOL, All Automotive Advertising News All The Time – featured on AdAgencyOnline.Net has interviewed Dale Boone and Darrell Campbell from EveryCarListed.Com several times to showcase the added value that ECL offers to auto dealers.
EveryCarListed.com started in the summer of 2007 when a qualified group of professionals in telecommunications, automotive advertising, and the internet came together with the idea of taking the yellow page industry business model to the online automotive advertising industry.
Their business took form in November 2007 when YPAutos.com, Inc was incorporated. Expertise built by operating 5Tribe, Inc, a sister company to YPAutos.com and a provider of newspaper portal sites that display automotive dealer inventory to consumers, allowed the team to hit the ground running. The accumulated knowledge of the complex relationship base and technology necessary to bring millions of vehicles from thousands of auto dealerships together every 24 hours for display on a consumer friendly site started with 5Tribe and the group’s history in adjacent industry verticals and contributed to their rapid growth.
In August 2008, EveryCarListed.com launched a consumer Web site designed to have the most comprehensive list of new and used vehicles for sale in America.
Today the company has thousands of dealerships represented on its site with more being added daily.
Automobile dealer inventories are listed at a basic service level for free, thus making EveryCarListed.com one of the fastest growing free vehicle listings site in the U.S.
The site also offers new vehicles from franchised dealers, and “For Sale by Owner” (FSBO) listings free of charge. Listings on the site are updated daily, so when an individual lists a vehicle for sale on the site or inventory changes at the auto dealership, the latest car, truck or SUV entering or leaving the marketplace is posted to the EveryCarListed.com Web site.
In addition to the free Bronze listings program, the site has optional Silver and Gold listings programs for vehicle dealers, offering advanced search amenities for shoppers.
Shoppers can search the site by a variety of categories for more refined results, and the site’s window sticker information can include unique videos of each vehicle for sale.
The Web site was developed to benefit consumers by responding to the growing number of online vehicle shoppers; to benefit individuals by allowing them a broad-based free site on which to advertise their vehicles; and to benefit auto dealers by listing all of their inventories for free or at one low monthly price for all vehicles on the lot through the optional Silver and Gold listings programs.
The innovative free listings model for the site assures the highest number of select vehicles on one website. EveryCarListed.com is designed to become a “one stop” convenient destination for vehicle buyers and sellers.
EveryCarListed.com has strategic partners that include GM Certified Used Vehicles, the automotive industry’s top-selling manufacturer-certified used vehicle brand.
GM lists their entire national inventory of GM Certified Used Vehicles and Saturn Certified Pre-Owned Vehicles on EveryCarListed.com. In addition to their agreement with General Motors, EveryCarListed.com has formal agreements in place with Ford Motor Company and Chrysler Corporation.
Another automotive advertising vendor offering free services on AdAgencyOnline.Net is SiSTeR Technologies with their automated video production application, Video CarLot, (VCL).
SiSTer Technologies is also a preferred automotive advertising vendor on AdAgencyOnline.Net as well as a vendor client of AAOL.
SiSTeR Technologies has been featured on WAAOL in previous interviews by Philip Zelinger with Tomer Alpert representing SiSTeR Technologies.
Philip Zelinger was subsequently chosen to represent SiSTeR Technologies with a formal advisory agreement based on his experience in the retail auto industry as a General Manager and Dealer Principal and his networking relationships in the automotive advertising community developed through his sponsorship of AdAgencyOnline.Net.
SiSTeR Technologies provides applications and hosted services for the automated creation and management of multimedia marketing video for the automotive and real estate industries.
SiSTeR-prize is the company's flagship product that creates video clips for every web page and product listing using nothing but the existing pictures and textual information. The application is further enhanced when coupled with another feature offered by SiSTeR Technologies called “Push Tube.” Push Tube utilizes a dedicated API with You Tube that distributes the VCL production to the search engines and the offer to be “first to be first” in video search engine optimization for the vehicles posted.
The decision to offer VCL for free came in a new program called “5/50 – No Car Left Behind.”
The program offers auto dealers 50 free video productions by VCL placed onto their existing website with 5 of them pushed to the search engines through Push Tube. The experienced success of automotive advertising agencies in using VCL and Push Tube gave SiSTeR Technologies the confidence to offer the free program with the expectation that auto dealers will see the value and decide to upgrade to a paid service to produce and post all of their vehicles and distribute them to all of their existing marketing partners. The key point is that the free offer does not require any contract or obligation to continue or upgrade to a paid service. SiSTeR is a strong, profitable, privately held company founded in 2003 with its headquarters in Dallas, TX. http://www.videocarlot.tv .
AdAgencyOnline.Net offers a number of free services on the site including their blog talk radio station – WAAOL, All Automotive Advertising News All The Time – that features blog talk radio shows including “Lunch With Phil Discussing Automotive Advertising”, “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.”
These blog talk radio shows provide insights from auto industry insiders which have proven to be a key differentiator between AdAgencyOnline.Net and other auto industry social networking sites. The portal provides ways to maximize the R.O.I. for the auto dealer and vendor clients of Ad Agency Online, L.L.C. as well as site visitors who turn to the portal to learn from auto industry experts who discuss best practices.
AdAgencyOnline.Net started reviewing automotive advertising vendors and new technologies after their introduction during the 2008 NADA Convention in San Francisco.
In addition to providing free creative, hosting online Dealer 20+ Groups and providing links to “preferred automotive advertising vendors” the site also hosts several blog talk radio shows focused on the auto industry and cutting edge automotive advertising vendors and applications.
AdAgencyOnline.Net has a loyal audience of automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that rely on the site to find and review vendors, applications and new technologies to maximize their R.O.I.
The site features applications used in both virtual and real world selling processes including DMS and CRM applications provided by established auto industry vendors such as ADP and BZ Results.
Ad Agency Online L.L.C has also been engaged by a number of new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry that have been featured on WAAOL including Argistics
- AutoTransaXion, SiSTeR Technologies - Video CarLot, EveryCarListed.Com
, Bulldog Marketing Technologies, LeadConverter, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, NeoSynergy and Laser Stream Video.
A growing number of respected automotive advertising experts have been interviewed on AdAgencyOnline.Net including;
Clayton Stanfield from EBay Motors, Mark Boyd and Mark Dubis from CarFolks.Com, Jared Hamilton from DrivingSales.Com, Dale Pollak from vAuto, David Wassmann from NeoSynergy, Jerry Daniels from Automotive Broadcasting Network, (ABN), Terry Alling from Kihon Media, David Marod from LeadConverter, Brian Ferris and Spencer Sterling from DealMaker.Com, Mike Parsons from Laser Stream Video, Brian Hoecht from Ai Dealer, Ralph Paglia from ADP and host to the auto industry social networking community ADM, Len Critcher from ecarlist.com, Tim Zierden from AAX, Jim Ziegler, motivational speaker and consultant to the auto industry, Jeff Kershner, ecommerce director for The Mile One Automotive Group and host of the auto industry social networking forum DealerRefresh.Com , Jeff Raab from the Detroit Trading Company, (DTX), Mike DeCecco from Dealer.Com, Ken Schwartz from CityTwist, Michael R. Spadafore from R. L. Polk & Co., Kevin Schwartz and Rick Rochon from AdSymetrix, Bruce Cerbone from Argistics, Scott Davis from Bulldog Marketing Technologies, Matt Watson and Douglas Kinney from VinSolutions, Hal Howard and Don Pollock from New Wave Automotive, LLC, (NWA) and most recently Rick White and Joe Grieshop from Market Acceleration Partners, (M.A.P.).
For more information on EveryCarListed.Com and SiSTeR Technologies Video CarLot auto dealers and automotive advertising agencies may contact Ad Agency Online, L.L.C. through AdAgencyOnline.Net
. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire Ad Agency Online, L.L.C. can contact Philip Zelinger at firstname.lastname@example.org, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net. To quote Philip Zelinger, “Help is only a click away!” ##