Ad Agency Online, L.L.C., (AAOL), is a national network of affiliated automotive advertising agencies, auto industry production partners and automotive advertising vendors linked by the online communication / distribution system developed by their President, Philip Zelinger, in December of 2001.
Philip posted his agenda for himself and the various auto industry vendor clients that he represents for the upcoming NADA Convention on his automotive advertising
resource / networking portal – www.AdAgencyOnline.Net – to insure that he and his associates are able to take advantage of this “real world” networking opportunity to supplement their growing “virtual world” online auto industry social networking communities.
The NADA Convention to be held in New Orleans, January 24th through January 27th 2009, allows auto dealers, auto industry vendors and automotive advertising agencies to share best practices across multiple channels within the auto industry.
The convention is not limited to automotive advertising
agendas and AAOL is one of the few automotive advertising agencies in attendance that will involve in all that is offered.
Philip recently posted a discussion on an auto industry social networking site that he supports – www.automotivedigitalmarketing.com - (ADM) where he listed his reasons for attending the NADA convention with a suggestion for others to join him;
http://adpadm.ning.com/forum/topics/nada-agendas-not-theirs-yours . Another discussion on ADM surrounding Philip’s plans for NADA focused on a new social networking site that AAOL will be introducing for their vendor/client – www.EveryCarListed.Com. That discussion can also be viewed on ADM at - http://adpadm.ning.com/forum/topics/consultants-need-consultants .
One key meeting to be orchestrated by Philip will be at the Ritz Carlton to introduce this new social networking site supported by EveryCarListed.Com.
The site will be named “Auto Industry Insights”, (AII), and it will be directly linked to six nationally recognized auto industry
networking sites to leverage their resources in this “network of networkers.” An “Advisory Panel” consisting of Ralph Paglia, host of www.automotivedigitalmarketing.com , Jared Hamilton, host of www.drivingsales.com, Jeff Kershner, host of www.dealerrefresh.com , Gary May, host of http://imacsweb.typepad.com/, Jody Devere, host of www.askpatty.com and Scott Monty, host of http://www.scottmonty.com/ will be moderated by Philip Zelinger, host of www.adagencyonline.net to provide content and reciprocal links to this auto industry consumer/ dealer/consultant facing social networking site.
This distinguished group of auto industry insiders will be conducting their first dinner meeting hosted by Dale Boone and Darrell Campbell from EveryCarListed.Com at the Ritz Carlton Melange Restaurant at 7:00 PM EST.
There will be a “pre-dinner” meeting on the club level of the Ritz Carlton for other contributors to AII. This first class event is a combination business meeting and celebration of this new collaboration of networkers. The nationally recognized group supporting AII will be combining their wisdom and resources to benefit the auto industry at a time when leveraged resources are the best solution to solve shared problems for auto dealers, automotive advertising vendors and the consumers that they all serve.
AAOL has been leveraging their resources since before the Internet driven social networking phenomenon became popular and they are enjoying explosive growth in their ranks despite the downturn in the economy and the shrinking auto industry they serve.
Their focus on the Internet and digital marketing, as well as the related technologies and applications being developed to build “virtual auto dealerships” on the World Wide Web, has positioned them to capitalize on a struggling economy that has forced auto dealers to cut budgets while preserving market share.
The independent affiliated automotive advertising agencies linked through AAOL have taken on the responsibility to find, review and recommend cutting edge automotive advertising applications and coordinated selling process for both the real and the virtual showrooms for their auto dealer clients.
They support and contribute to their communal networking portal, AdAgencyOnline.Net, to find and feature preferred automotive advertising vendors through dedicated links and the site’s hosted blog talk radio station – WAAOL, All Automotive Advertising News All The Time
The blog talk radio shows featured on WAAOL focus on specific issues related to automotive advertising and the auto industry in general.
The “Lunch With Phil Discussing Automotive Advertising”
show is an open business meeting with auto industry insiders sharing best practices that runs Monday through Wednesday from 12:00 Noon EST to 12:30 PM EST. The “Lunch With Ralph Discussing Automotive Advertising”
show is hosted by Ralph Paglia, the National Director of Digital Marketing for ADP and host of ADM and it airs every Thursday during the same mid-day time slot. The “Automotive Advertising Experts”
show runs every Friday from 12:00 Noon EST to 12:30 PM EST and it invites automotive advertising experts – as its name suggests – to review cutting edge applications for consideration by the automotive advertising agencies, auto dealers and O.E.M. representatives that tune in regularly to WAAOL to listen and learn while others teach!
A diverse group of vendors have been reviewed on the blog talk radio shows on WAAOL including;
LeadConverter, AI Dealer, Laser Steam Video, NeoSynergy, CarFolks.Com, ADP, BZ Results, Kihon Media, R.L. Polk & Co., The Detroit Trading Exchange, Ebay Motors, Veeple, Dealer.Com, AdSymetrix, Gumiyo, vAuto, AAX, AdTel, ReachLocal – to name a few. A more select group of automotive advertising and auto industry focused vendors that has appeared on WAAOL and that are featured on AdAgencyOnline.Net have also engaged AAOL as their automotive advertising agency and/or consultant with more formal agreements including; DealMaker.Com
, SiSTer Technologies–Video CarLot
, CityTwist, Argistics
-AutoTransaXion and Bulldog Marketing Technologies.
All of these vendors will be represented or under continued review by Philip Zelinger during the NADA Convention with meetings scheduled at one of the hospitality suites, seminars and/or at their exhibits on the convention floor.
Philip will be coordinating individual meetings at hospitality suites including those hosted by SiSTeR Technologies at the Wyndham Riverfront Hotel to present their automated video production application – Video CarLot and a V.I.P. hospitality suite at the Ritz Carlton Club floor for Ad Agency Online, L.L.C. and their vendor/clients including DealMaker.Com
, CityTwist, EveryCarListed.Com, and Bulldog Marketing Technologies as well as individual presentations for LeadConverter, Ai Dealer, Kihon Media, NeoSynergy, Gumiyo and others to be named as arrangements are confirmed. All presentations at the Ritz Carlton Hotel will be by appointment only and according to Philip their “plate is almost full.”
Automotive advertising agencies, auto dealers, auto industry vendors, auto industry networkers and/or bloggers as well as O.E.M. representatives that would like to contribute content to AII should contact Philip Zelinger directly at 1-888-796-2228 or via email at firstname.lastname@example.org or through www.adagencyonline.net before or during the NADA convention.
Anyone interested in joining AdAgencyOnline.Net
as an affiliated automotive advertising agency, auto industry vendor or auto dealer client of AAOL should also contact Philip or visit AdAgencyOnline.Net. To quote Philip Zelinger, “Help is only a click Away!” ###