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38 Reasons To Attend DMSC 2012 in Las Vegas

If you need a reason to register for DMSC 2012 in Las Vegas, I created a list below that speaks for itself.  


ADM founder Ralph Paglia will be conducting two workshops at DMSC that you will not want to miss!  The one workshop of particular interest for me will be strategies for attracting, hiring, and training Internet/BDC employees!


The all-star lineup of industry thought leaders, dealer principals, and educators is the basis for my claim that attending DMSC will ensure that you have the guidance to create a winning operations and marketing strategy for 2012.


In addition to DMSC, immediately following this conference in NADA 2012.  Leaving the dealership is never easy so why not take 6 days and attend both events.  The NADA Convention has hundreds of opportunities for dealers and our programs are very complimentary.


I took the liberty to break out the speakers by the topics that their will be covering at DMSC to make it easy to see the diversity of talent at the show.


BDC/Internet Operations Strategies


Cory Mosley – Mosley Automotive Training

Joni Stuker – Owner Connect

Marc McGurren – Jerry Durant Auto Group, TX



Social Media and Engagement Strategies


Brittany Richter - PCG Digital Marketing

Christine Rochelle – PCG Digital Marketing

Gary May - IMACS Web Consulting

James Kovacs - ClickMotive

JD Rucker – KPA | TK Carsites

Kathi Kruse - Kruse Control


Digital Marketing Strategies


AJ LeBlanc –Car-Mercial

Amir Amirrezvani -DealerOn

Brian Pasch- PCG Digital Marketing

Ed Parkinson - Contact At Once

Jeff Kershner - HookLogic

Jon Lamb - Moore & Scarry Advertising

Matthew O'Such - PCG Digital Marketing

Paul Potratz - Potratz Advertising

Ralph Paglia –Tier 10


Reputation Management and Marketing Strategies


Ananth Godavari - Automotive Advertising Network

Brice Englert - Dominion Dealer Solutions

Glenn Pasch - PCG Digital Marketing


Business Intelligence & Analytics Strategies


Christy Roman - Now Marketplace

Jason Ezell - Dataium

Ralph Paglia - Tier 10 Marketing


Business Process & Branding Strategies


Brad Smith – Polk

Dave Page - Dealer eProcess

Dennis Carey - DealerPeak

Dennis Galbraith - 

Jerry Thibeau - Phone Ninjas

Jim Flint - John Eagle Group, TX

Jim Ziegler- Ziegler SuperSystems

Jody DeVere -

Matt Haiken - Prestige Volvo, NJ

Matt Muilenburg - ADP | Cobalt

Matt Murray -

Renee Stuart - Reputation Revenue

Tim Martell - Wikimotive


Mobile Marketing Strategies


Aaron Schinke - Dealer Fire

Allen Chell - cDemo

Jay Radke - cDemo

Paul Potratz - Potratz


Only 40 Tickets Left - Act Quickly



There are only 40 tickets left for DMSC 2012 as of January 6, 2012.  The room block expires on January 15th which gives attendees an great rate of $69 a night at the Monte Carlo Hotel. 


If you would like to send more than five people from your dealership group, call Carrie Hemphill at 908-601.6475 for group rates.


I hope to see everyone in Vegas in just a few short weeks!


DMSC Information: 


NADA Information:

(DMSC is not affiliated with the NADA Convention)

DMSC Sponsors



The 2012 Digital Marketing Strategies Conference would not be possible without these great sponsors:




Let's meet in Vegas!!




Brian Pasch CEO of PCG


Brian Pasch, CEO
PCG Digital Marketing
Text PCGedu to 75674 get information on our upcoming conferences
Brian Pasch

Views: 273

Tags: 2012 dmsc, automotive digital marketing conference, conference, dmsc, las vegas, nada 2012


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Comment by J.D. Rucker on January 12, 2012 at 10:44am

Jim Ziegler.

It's the only reason anyone needs.

Comment by Andrew Myers on January 6, 2012 at 8:24pm

we are putting together a package for automotive digest, or possibly this site also or even instead as far as DMSC is concerned. We have interviews and a press room set up at NADA, but it sounds like the crowd we are looking for will be at this conference. We want to give each interview the same :60 to talk about what affect the big buzz words of 2011 (SEO, ZMOT) have had on actual business, and what they think those words (acronyms) roles should be in 2012.


We are a video production company for our day job, and we intend to use this content to produce videos about the industry for months after. We will make some content that will look great on here and be about as RELEVANT as it gets!

Comment by Brian Pasch on January 6, 2012 at 8:10pm


What news outlet do you work for?

Comment by Andrew Myers on January 6, 2012 at 8:04pm

I am assuming the press passes are seperate, any way to aquire press passes for this event? Who should I contact about this?

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