AdAgencyOnline.Net used their “Lunch With Phil Discussing Automotive Advertising” show on their blog talk radio station – WAAOL, All Automotive Advertising News All The Time – to expand their affiliated automotive advertising agencies focus on new video applications featured on their free automotive advertising resource/networking portal.
Two automotive advertising vendors were singled out as being “cutting edge automotive advertising video applications;” Laser Stream Video and SiSTer Technologies – Video Car Lot.
Philip Zelinger, President of Ad Agency Online, L.L.C. and host of the blog talk radio shows posted on the portal, commented on the developing use of video to deliver an automotive advertising message on the World Wide Web.
“The increased bandwidth and improved applications using video to deliver a targeted automotive advertising message on the Internet has reached critical mass. The Internet is finally up to speed as far as being able to handle the large data files needed to provide the video quality that online shoppers demand. At the same time, video applications have been developed to accommodate a variety of added value features that our affiliated automotive advertising agencies demand to insure the maximum R.O.I. for their auto dealer clients.
Laser Stream Video provides quality content and production with a turnkey solution built on applied best practices to integrate a branding message video that improves site conversion through the use of their video spokes models and exit T.O. video landing page called Site Boomerang. SiSTer Technologies – Video Car Lot - is an automated production tool that converts still pictures already posted on the auto dealer’s website into a finished video with a branding message to open and close.
They also integrate CarFax reports or direct links to the auto dealer’s website into the video along with embedded search words, but their most unique differentiator is their dedicated API with You Tube that automatically pushes the individual videos into the search engines. The search engines enhanced the value of SiSTer Technologies Video Car Lot when they recognized the growing demand for online videos and they adjusted their technology to recognize the search words within the video. The end results is an increased conversion rate at the auto dealer’s website with a video for every car in stock that includes the price, product, CarFax link and a branding message selling the dealership. Combine that with a few hundred individual videos automatically populated to the search engines tied back to the auto dealer’s website and you have an increased S.E.O. tool that promises to revolutionize the S.E.O. process itself!”
AdAgencyOnline.Net has an earned reputation in the automotive advertising industry as “The One Stop Site For All Of Your Automotive Advertising Needs” and video is only part of their focus. Other automotive advertising vendors featured on the portal include LeadConverter, Ai Dealer, Kihon Media, ADP, BZ Results, NeoSynergy, CarFolks.Com, SmartWomenBuyCars.Com, eBayMotors.Com, NADA-24, Gumiyo, DrivingSales.Com, DealMaker.Com, Reora, Krash Creative Solutions, AdTel, G2PN and a number of others scheduled to appear in future programming.
In addition to reviewing automotive advertising vendors for their clients, AdAgencyOnline.Net recently announced their support for a commercial real estate firm, Colliers Abood Wood-Fay, and their Automotive Real Estate Service Group, (ARESG) to assist auto dealers looking to maximize the R.O.I. on their largest asset, their real estate.
Philip Zelinger explained his logic in accepting ARESG as a “preferred vendor” on the automotive advertising portal, “Our role as a full service automotive advertising agency has always been to maximize the R.O.I. for our auto dealer clients. In this down market we need to improve our own R.O.I. for our affiliated automotive advertising agencies to support their agency retainers by providing services that extend beyond conventional automotive advertising. ARESG is a dedicated real estate group focused on the automotive industry that operates within a $73 billion dollar international commercial real estate firm. Their resources extend beyond those of any other automotive real estate firm that we reviewed and we look forward to taking credit for the value added that they bring to any buy/sell transaction that our auto dealer clients are involved in.”
Automotive advertising agencies, automotive advertising vendors and auto dealers are invited to visit www.adagencyonline.net for free to share best practices, or they can apply to join the online networking community as an affiliated agency or client of Ad Agency Online, L.L.C..
For additional information contact Philip Zelinger directly at 1-888-796-2228. To quote Philip Zelinger, “Help is only a click away!”