Automotive Advertising agencies have always recognized the role that technology has in producing and distributing an automotive advertising message to maximize the R.O.I. for their auto dealers. In 2001 Ad Agency Online L.L.C. developed a proprietary online operating system that uses the Internet to link its affiliated automotive advertising agencies and auto industry production partners directly to their auto dealer clients.
Once the creative is approved it is converted into a finished broadcast or print production, reviewed and approved online by the auto dealer client and automatically distributed to the appropriate radio/TV station or newspaper. The ability of Ad Agency Online L.L.C.’s communication and distribution system to automate proven real world processes through the use of the Internet wasn’t the first time that technology and applied applications changed the face of the automotive advertising industry and it won’t be the last.
AdAgencyOnline.Net was an extension of the lessons learned by Philip Zelinger in his early years as a general manager and dealer principal for 25+ years.
His more recent experience as the President of Ad Agency Online, L.L.C
. and host of their FREE automotive advertising resource/networking portal, recognized in the auto industry as “The One Stop Site For All Of Your Automotive Advertising Needs,”
helped focus his attention to automotive advertising and the value of the Internet to provide efficiencies on many levels.
Philip Zelinger shares his experience and visions of automotive advertising technologies and applications on his blog talk radio station, WAAOL – All Automotive Advertising News All The Time” hosted by blog talk radio and featured on AdAgencyOnline.Net.
The online programming includes shows like “Lunch With Phil”
that run Monday through Wednesday from 12:00 Noon EST to 12:30 PM EST with invited automotive advertising insiders joining Philip Zelinger in an “open business meeting” format. The show allows live call-ins from affiliated automotive advertising agencies, auto industry vendors, auto dealer clients and anyone visiting the site that is interested in discussing cutting edge automotive advertising applications and technologies. Thursday’s show in the same time slot is hosted by Ralph Paglia, National Director of Digital Marketing for ADP and host of an auto industry networking portal ADM, appropriately called “The Lunch With Ralph
” show. Friday’s program, “Automotive Advertising Experts
,” features invited auto industry insiders sharing best practices in the use of their applications and their insights into the future of automotive advertising. It is the highest ranked show on the station drawing a regular audience of automotive advertising agencies, auto dealers and even O.E.M and automotive advertising association representatives ready to listen, learn and teach the shared wisdoms discussed on the program to their staff or auto dealer clients.
Previous guests on the various programs offered on AdAgencyOnline.Net represented well known automotive advertising vendors including eBay Motors, ADP, BZ Results, LeadConverter, Laser Stream Video, Gumiyo, SiSTer Technologies – Video Car Lot, DrivingSales.Com, ReachLocal.Com, CarFolks.Com, G2PN, Ai Dealer, Kihon Media, NeoSynergy, SmartWomenBuyCars.Com, NADA-24, AdTel and a number of others invited in future months.
Today’s Lunch With Phil show will feature Terry Alling, President of Kihon Media, a “preferred vendor” on AdAgencyOnline.Net.
Terry Alling has appeared several times to discuss Kihon Media’s unique application that targets an auto dealer’s DMS for ongoing contacts tied to a third party website hosting an online magazine written and posted by Kihon Media’s expert staff.
The magazine contains articles crafted to answer car shopper’s questions without having to listen to a “sales pitch.” The articles contain embedded links back to the supporting auto dealer’s website or coupons to generate opportunities in sales and service with an experienced R.O.I. far superior to conventional newsletters and email campaigns.
Automotive advertising agencies, auto industry vendors and auto dealers are invited to listen and participate in the automotive advertising networking portal by visiting www.adagencyonline.net.
Additional resources offered on the automotive advertising portal include FREE automotive advertising consultations offered by Ad Agency Online, L.L.C., a regularly schedule online “Dealer 20+ Group”
sponsored by automotive advertising vendors and proven automotive advertising creative posted by Ad Agency Online, L.L.C.
Automotive advertising agencies, auto industry vendors and auto dealers who wish to join the online networking community to contribute best practices, or to higher Ad Agency Online, L.L.C. to represent them as a full service automotive advertising and public relations firm, can also visit the site for information or they are invited to contact Philip Zelinger directly at 1-888-796-2228.
To quote Philip Zelinger, “Help is only a click away!”