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Jim Phelps, the Mission Impossible Force agent, always received secret orders on a tape recording, which self-destructed seconds after play. 

If only we could receive directions for our own life mission by listening to pre-recorded messages.

Life isn’t like TV or the movies for most of us. Actors work from scripts. You and I ad-lib every word we speak and every action we take.  Our speech and our encounters with co-workers and customers largely depend on our frame of mind at any given moment.

Minute by minute throughout the day, we can choose to just fill space in the showroom or create opportunity. Why is it that so many don’t seem to grasp this basic concept about getting ahead in life, that destiny is theirs to claim – or lose – based on their attitude?

Maybe they’re waiting for pre-recorded instructions.

Perhaps because the word attitude has become part of slang today, its potency is lost on us. Have we forgotten that attitude refers to a mental position toward something? In aeronautics, as a good illustration of this definition, attitude refers to the position of the aircraft’s wings to its flight path. The wrong attitude causes the craft to go off course and if not corrected, lose its lift and plummet to the earth.

Attitude in the workplace is this, this right position for a successful flight to success. It should not mean what slang has redefined it, such as cop an attitude or aggressive or antagonistic bearing.

Choose today to succeed

Life is about choices, and every morning is an opportunity to decide to go to the job and do what you have always done or decide to stop going with the flow and the crowd and establish your own destiny.

Mr. Phelps needed a tape-recording to tell him his mission’s destiny – you’re at a great advantage, you largely make of it what you desire!

Here’s the kicker – your attitude determines your outcome. If your attitude is one that embraces new ideas, is burdened by watching from the sidelines, is curious about what the 20-unit- board guys are doing, and wants to make the most of the minutes allotted to you each day, you have every attribute you need to succeed. Now get going.

This business can be a hard road to travel for waiters, those who wait for ups rather than create their own book of business by working what’s already there, the customer base. Take a survey of the sales team. What are the heavy hitters doing to put those consistently big numbers on the board month after month? Aren’t they working referrals and be-backs and calling their customer base to churn new opportunities?  Only 5% of successful auto sales associates in the U.S. make a living off ups alone!

The possible mission

Ours is not a business for quitters. It can be a hard business though – and typically a fatal one for waiters, the huddle-hangers. Sales associates who are relying on a volume of ups through the door to make a good living selling cars will be surprised and typically defeated.

The math just doesn’t calculate any more.  Selling 10 units a month at a typical $25 minimum (or even $100) is pitiful money for the effort. Sell 25 to 30 units and the math begins to work in your favor – and margins on repeat customers tend to be fatter, meaning more commission dollars as well. The associates chalking these kinds of sales numbers are those that pursue the business and don’t depend on it walking through the door.

Waiting is wasting… time… resources… and opportunity. Commit this morning to wait no more. Meet with you sales manager and together plot a more active path toward higher sales numbers, more gross and more CSI. Here are some steps to consider:

  • Plan your work day: Make change in routine, determine to make your living not off ups, but the customers your dealership has already invested in. Access your customer base and sort according to such customer categories as finance and lease, years since purchase or lease-termination date, months since last contact or customers not contacted in more than a year.
     
  • Be proactive: Commit to making most reintroductions to these customers by phone, followed up text or email. Have a reason to call them – you have new incentives to offer, the service department is running a tire special, or simply call to learn if their vehicle needs have change.
     
  • Step up communication:  Infrequent, generic communication to customers is weak. Too frequent communication can be a nuisance. Monthly communication is about right.  The more personalized the mailings – to the individual customers and their vehicles – the more they’ll respond. Be sure what you have to share with them is a benefit for them too.
     
  • Be your own BDC: Here’s what Jim Phelps didn’t know. To succeed you don’t need taped messages to tell you your mission – you are the mission! You are your own enterprise, your own entrepreneurial business. As your own business development center, you’re fate and your destiny will be defined by your own attitude, gumption, determination, tenacity, warmth and grace. Thirty-plus car months are out there for the associate who makes – and takes – their mission seriously. Good selling!

Views: 280

Tags: CAR, CRM, Customer, Kelly, Patrick, Relationship, XRM, management, motivation, motivational, More…speaker

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Comment by Patrick Kelly on December 28, 2012 at 11:26am

Thanks for the comments!  Wishing everyone a Happy and Prosperous 2013!

Comment by J. Michael Zak on December 28, 2012 at 9:37am

Is Mr. Phelps or P. Kelly spying on me!  I say the same thing almost daily - Ups will not get you to target!  You need to network, call your customers, ask for referrals, be active, etc.  Ups are dessert for a successful month.

Comment by Gillon S. Johannson on December 28, 2012 at 7:18am

It's another sad day when you're trying to get a salesperson excited, and get accused:"you think everything's a deal!"  Patrick, you say: "your attitude determines your outcome." If we could just get everyone to understand this concept. What we are thinking IS what we are.  Why do so many of us search for what's wrong with a deal. It's not what's wrong, it's what's right.  Keep stacking the "wrong" side of the scale with weights, and you'll find you don't have enough weight to tip the scales back in your direction.

Assume every encounter will end up as a deal.  We live in a business that requires every part of our minds and bodies. Automotive sales is interconnected every bit of ourselves. Every neuron relating to a car deal will pass from synapse to action. As a salesperson you cannot act without bringing every part of your mind, body, and spirit into play. That positive attitude will snowball into success at every level. Like you say, there is no taped message...there may be for but a moment, but as soon as it's defined, your attitude takes over and taped messages are left in the dust. Better to quest into the unknown than to have the outcomes of your life taped in advance.

Great post Patrick...great post.

Comment by Patty VanDyke on December 28, 2012 at 6:53am

What a great article.  At this time of the year it definitely should motivate our sales teams to get off their duffs and make something happen, for THEMSELVES!  Thanks for sharing ... this comment will self destruct in 5 seconds .... sizzle, smoke, sizzle, smoke!!! :)

Comment by Alexander Lau on December 28, 2012 at 6:42am

"80 percent of success is showing up" - Woody Allen

http://en.wikiquote.org/wiki/Woody_Allen

Comment by Mark Tewart on December 28, 2012 at 5:51am

Good post

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