Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Are you testing your emails before you send them?
More than 80% of the population use smartphone and other mobile devices. Over 60% of people open their emails on mobile devices. So what is your business doing to adapt to these ever-growing numbers?
In this week’s Hard Facts, Samantha explains that you should not only be A/B testing subject…Continue
Added by Paul Potratz on June 24, 2016 at 10:38am — No Comments
Building the perfect man cave can take up a lot more space and cash than you have. When you look for ideas online, you'll likely come across projects that cost thousands of dollars and take up valuable living and entertaining areas inside homes. When you have less space and less funds in your budget, look at some fun ways you can turn your garage into your own man cave.…
Added by Brooke Chaplan on June 24, 2016 at 8:43am — No Comments
Furniture, especially wooden furniture, plays a very important role in emanating a pleasant and peaceful atmosphere in your home. However, while everybody wants to have wooden furniture to deck up their homes, not many are aware about what furniture to buy. It is very important to know several aspects involved in the buying of furniture. These include the type of wood you're looking for, the place where you want to place your furniture, the colour of the furniture that would be ideal for you…Continue
Added by Jhil Verma on June 24, 2016 at 8:35am — No Comments
In my last few blogs, I’ve discussed how to handle recall customers and why dealers should embrace them rather than be afraid of them. We’ve also reviewed new and used car recalls, along with the applicable laws and consequences for any failure to comply. The one area I haven’t yet discussed is recalls in your service…Continue
Added by Chris Miller on June 24, 2016 at 7:31am — No Comments
According to the FBI, 689,527 motor vehicles were reported stolen in the United States in 2014. When trying to keep your car safe from break-ins, you should remember the acronym L-A-W-N: Lock up, Anti-theft devices, Well-lit…Continue
Added by Meghan Belnap on June 24, 2016 at 7:26am — No Comments
Then along came social media, which almost instantly transformed society from one which was largely based on…Continue
Added by Gina Reuscher on June 24, 2016 at 7:15am — No Comments
Used car dealers today have to be digitally charged in their marketing. What we mean by this is digital marketing, Internet marketing has to be at the forefront of advertising. Content driven information, it’s not just the lowest price advertised. Consumers are looking for information that replaces multiple showroom visits.…Continue
Added by Rahul Paul on June 24, 2016 at 12:29am — No Comments
When dealerships are focused on social selling, they’ll be able to increase employee engagement, as well as boost their bottom lines. Most businesses already know increasing employee engagement is important,…Continue
Added by Joey Little on June 23, 2016 at 7:00am — No Comments
Vast executives to share insights on how a shift in fundamental marketing strategies can lead to increased used vehicle sales for car dealers
Austin, Texas – June 22, 2016 – Vast announced today that two of its executives from its CarStory® product team will be sharing insights into how dealerships can improve…Continue
Added by Crystal Hartwell on June 22, 2016 at 7:30am — No Comments
I frequently talk about the current industry disrupters taking sales from dealers – the Beepis, Vrooms and Carvanas, amongst others. These companies snuck up on dealers and, with little warning, jumped into the spotlight and sucked investors into a future Nirvana of car buying bliss. They are currently blasting feel good…Continue
Added by Joe Orr on June 22, 2016 at 5:30am — No Comments
There’s serious hype about social selling in every industry, but do you know what it means for your dealership? Do you know how it can impact your sales, your employee engagement, and ultimately your bottom line?
If not, it’s time to take a look. There are several ways…Continue
Added by Joey Little on June 21, 2016 at 1:00pm — No Comments
Are you looking for fast and easy ways to speed up the success of your business?
This week on Think Tank Tuesday, Paul will go into detail about techniques you need to use to brand your business and become successful in no time. The first step? Ask yourself these questions.
Why are you unique?
What do you do as a business owner that is…Continue
Added by Paul Potratz on June 21, 2016 at 11:27am — No Comments
Company founder and director, Carey Fried, to lead “Mindful & Emotional Intelligence for Leaders” workshop
Westlake Village, CA – June 21st, 2016 – CallSource today announced that company director and founder Carey Fried will present a workshop based on Google’s “Search Inside Yourself” curriculum at the…Continue
Added by Crystal Hartwell on June 21, 2016 at 9:38am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download…Continue
Added by Black Book on June 21, 2016 at 8:58am — No Comments
Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit approvals registered a 61.1% approval rate for May, a significant drop from the approval ratings in April (69.9%).
As consumer confidence decreases it may be pulling credit approvals down with it. Consumer confidence weakened slightly in May, dropping 92.6, down from 94.7 in April according to The Conference Board. As the year continues,…Continue
Added by John Sternal on June 21, 2016 at 8:54am — No Comments
E-commerce continues to be on a rapid path of growth in the automotive aftermarket industry, especially as the average age of automobiles climbs beyond its current record of 11.4 years. According to new…Continue
Added by Larisa Bedgood on June 21, 2016 at 5:39am — No Comments
Albany, N.Y. – June 20th, 2016 – Auto/Mate Dealership Systems today announced the full agenda of speakers and presentations for its National Customer User Summit to be held September 19-21, 2016 at the Hilton Chicago/Oak Brook Hills Resort & Conference Center. All sessions offer practical "how to" advice from vendors that integrate with Auto/Mate's dealership management system (DMS), and/or actionable strategies that attendees can take home to…Continue
Added by Mike Esposito on June 20, 2016 at 9:32am — No Comments
News for the Week of June 16
Snapchat Content Now More Discoverable
Snapchat is bringing updates to users and making its content more discoverable by …Continue
Added by Joey Little on June 20, 2016 at 7:30am — No Comments
The intention of a loyalty program is to show your customers that they are appreciated and encourage them to choose your business over any competition. These programs can create value and generate lifetime relationships with customers -- as long as the experience remains consistently…Continue
Added by Mike Gorun on June 20, 2016 at 7:07am — No Comments
Every business in existence knows what they do – or what product they offer and the associated features and benefits. Every dealership knows what they do best – which is obviously, sell cars. Successful dealerships equip their team with key players that…Continue
Added by David Metter on June 17, 2016 at 1:46pm — No Comments