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All ADM Member Blog Posts (10,430)

SELL YOUR RV: 3 TIPS TO MAINTAIN SLIDE-OUT MECHANISMS TO ATTRACT BUYERS

Slide-outs are a great option for customers in search of a spacious RV for a comfortable traveling experience. Slide-outs offer RV enthusiasts the much-needed comfort and elbowroom in an overcrowded vehicle. Uneven roads, potholes and long trips can cause considerable harm to some of the mechanical components of your motor home slide-outs. One look at the damaged slide-outs and you ask yourself, ‘who’s going to buy my RV?’ No one will if you show them a vehicle with damaged slide mechanisms,… Continue

Added by Linda Wilson on February 7, 2016 at 10:30pm — No Comments

The Secrets of Referral Programs that Work

It’s a simple truth: All referral programs are not created equal. Some will bring you a steady stream of referrals, month in and month out. Others look great on paper but fail to live up to their promise over time.

So how can you tell a great referral program from one that you should avoid? The best referral programs are:

  • Repeatable – Something that you always do, and can do over and over again without worrying about deviations in your…
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Added by O Mayfield on February 7, 2016 at 5:45am — No Comments

Visual Content Plays a Vital Role in Getting the Right Readers to Your Blog

The written word is a powerful means of marketing to a mass amount of people. The tricky part is in grabbing the attention of those people to click-through to read the content on your blog. Visual content plays a vital role in getting the right readers to your blog and making your written…

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Added by Amanda Ryan on February 6, 2016 at 10:23am — No Comments

The Messy, Dirty Truth about Upfront Pricing

If your dealership is not already working with one of those lead-providing services that require “upfront pricing,” I'm sure you've been approached by them. Why do these services push dealerships in this direction? Because of the mistaken belief that “upfront pricing” is the only way to get consumers to walk in your dealership’s door.

Boy are they wrong.

Upfront Pricing is Bogus Pricing

We all know it’s impossible to give accurate upfront pricing.…

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Added by O Mayfield on February 6, 2016 at 6:00am — No Comments

RoofRacksCentre.com helps you pick the perfect rooftop cargo carrier for your vehicle

So you are planning for your next weeklong trip and still haven’t figured out the right rooftop cargo carrier for your vehicle. You seem to be confused with a lot of choices and that is where roofrackscentre.com, one of the best rooftop cargo carrier review sites, comes to your rescue.

Dealing with some of the popular brands like Thule, Yakima and RightlineGear products, roofrackscentre.com have helped thousands of customers…

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Added by Rahul Paul on February 5, 2016 at 11:44pm — No Comments


Influencer
Developing Content To Generate Sales

Make sure your site is accessible and resourceful to your clients.

Many dealers aren’t taking advantage of using content as a way to generate sales. On this week’s episode of Hard Facts, Samantha is covering how you can start implementing action items that will not only increase the resourcefulness of your site but will increase your SEO as well.…

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Added by Paul Potratz on February 5, 2016 at 9:34am — No Comments

Recalls and the Connected Car: Is In-Vehicle Technology the Answer?

Today’s cars come with very sophisticated technology, including live navigation with traffic and obstacle reports, collision avoidance systems, cell phone integration and wireless connectivity. Automakers are now investigating how they can leverage this technology to communicate any vehicle issues to vehicle owners.…

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Added by Chris Miller on February 5, 2016 at 4:58am — No Comments


Influencer
This Week in Social Media

News for the Week of 2.4 

Snapchat Add Me URLs

Snapchat recently rolled out Add Me URLs to make adding people even easier. Users are now able to copy their own unique URLs and instantly share them via apps like Twitter,…

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Added by Joseph Little on February 4, 2016 at 11:29am — No Comments


Influencer
Know your Competition! What Independents Are Doing to Retain Customers

There is a constant stream of advice from industry experts concerning customer loyalty and retention. While most of the advice is on point, a large piece is typically missing in the bigger picture. In order to increase market share, businesses must be aware of what their competition is doing. Turning a blind eye to…

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Added by Mike Gorun on February 4, 2016 at 6:16am — No Comments

The Long Arm of Loyalty

In the decades I’ve been in the automotive industry, I’ve rarely seen a dealerships compete on anything other than price.  After all, it’s pretty easy to compare pricing, especially with the advent of the internet.  Today, more than ever, the consumer has the ability to shop faster, further and with all the tools that…

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Added by Tom Cannata on February 4, 2016 at 6:04am — No Comments


Influencer
Cox Automotive Enters Dealer Finance and Insurance Departments

COX AUTOMOTIVE Enters F&I Space by Investing in SILVERROCK HOLDINGS

Investment Expands Portfolio of Dealer Solutions to Drive More Efficient Transactions

 

GO Financial and NextGear Capital affiliated dealers will soon be able to offer warranty, insurance and theft recovery…

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Added by Ralph Paglia on February 2, 2016 at 3:30pm — No Comments

Truck Segments Experiencing Low Depreciation As Gas Prices Continue to Drop

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…

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Added by Black Book on February 2, 2016 at 8:34am — No Comments


Influencer
Word Of Mouth: Current Generation of Teens Lose Interest in Cars

The Auto Industry should be concerned, and actions taken to reverse trends which show Millennial teens are significantly less interested in cars than previous generations... 

Teenagers’ Conversations About Cars Declined 27 Percent Over the Last Six Years, According to Research by…

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Added by Ralph Paglia on February 1, 2016 at 3:00pm — No Comments


Influencer
Level the Playing Field

Give Dealership Professionals the Tools They Need to Succeed

You’ve worked hard to ensure you have the best professionals in the business working at your dealership, so it makes sense that you’ll continue working hard to give them the edge they need when it comes to connecting with shoppers, creating relationships, and boosting sales.  But things…

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Added by Joseph Little on February 1, 2016 at 2:00pm — 1 Comment


Influencer
Women-Drivers.com names 2015 Top Dealership Awards

Top 3 Dealerships are Acknowledged for their High Review Scores from Women

Who made the cut for the Top Dealers in 2015? Women have spoken and the reviews have been tallied.

  • DAY AUTOMOTIVE GROUP is…
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Added by Anne Fleming on February 1, 2016 at 1:30pm — 3 Comments


Influencer
The Mobile State of the Union: How Does the Automotive Industry Compare?

Our industry is synonymous with innovation, better yet – I believe the automotive industry defines both innovation and opportunity. Yet, everything is relative. Coming from a company that serviced the retail, hospitality and travel industries (in addition to automotive), I know firsthand that…

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Added by David Metter on February 1, 2016 at 8:00am — No Comments


Influencer
Flick Fusion and Automark Solutions Announce Integration of Video Marketing and Website Conversion Tools for Auto Dealers

Urbandale, IA--February 1st, 2016--Flick Fusion Video Marketing (www.flickfusion.com) today announced the integration of its award-winning Timeline Marketing tool with the suite of website conversion tools developed by Automark Solutions, an industry-leading marketing software provider. Auto and truck dealerships with website lead-generation strategies that include conversion and video…

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Added by Timmy D. James on February 1, 2016 at 7:41am — No Comments


Influencer
Auto/Mate Announces Integration with Scan123, Saving Auto Dealers Money While Improving Productivity

Albany, N.Y. – February 1st, 2016 – Auto/Mate Dealership Systems (http://www.automate.com) today announced the integration of its dealership management system (DMS) with Scan123's electronic document management system. Auto dealerships using Scan123's solution can now store documents in, and retrieve documents from, Auto/Mate's Automotive Productivity Management Suite (AMPS) DMS. The…

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Added by Mike Esposito on February 1, 2016 at 6:30am — No Comments


Influencer
3 common Facebook misconceptions.

The more I focus on Social Media as a service for our clients, the more I focus on the value of Facebook. The biggest reason is that I have witnessed time and time again is the impact it has on sales for my…

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Added by Jeff Glackin on February 1, 2016 at 6:00am — No Comments


Influencer
Ford UAW workers get $9,300 profit share; should salespeople?

Apparently it was such a great year at Ford Motor Company that more than 50,000 UAW workers will enjoy a bonus of more than $9,000 through profit sharing, according to a…

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Added by Big Tom LaPointe on January 30, 2016 at 9:00pm — No Comments

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