Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Evolution Of The BDC: Has your dealership evolved?
A few years ago I performed speaking sessions at multiple conferences including Internet Battle Plan and Digital Marketing Strategies Conference. I even was a guest on a webinar for Dealers Edge. This was and still is a very hot topic. Year after year I find the…Continue
Added by Stan Sher on January 16, 2017 at 1:00am — No Comments
Remember those days when customers would come in to the dealership saying “Well Kelley Blue Book is saying my trade in is worth $xxx” after you opened them up at $2,000 below that KBB figure? Sure you do. You cannot forget how many times you wanted to say “No problem. Call …Continue
Added by Stan Sher on January 5, 2017 at 1:00am — No Comments