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Stan Sher's Blog – January 2017 Archive (2)

The Evolution of the BDC: Has your dealership evolved?

Evolution Of The BDC: Has your dealership evolved?

A few years ago I performed speaking sessions at multiple conferences including Internet Battle Plan and Digital Marketing Strategies Conference. I even was a guest on a webinar for Dealers Edge. This was and still is a very hot topic. Year after year I find the…

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Added by Stan Sher on January 16, 2017 at 1:00am — No Comments

Kelley Blue Book Finally Matters To Car Dealerships

Remember those days when customers would come in to the dealership saying “Well Kelley Blue Book is saying my trade in is worth $xxx” after you opened them up at $2,000 below that KBB figure? Sure you do. You cannot forget how many times you wanted to say “No problem. Call …

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Added by Stan Sher on January 5, 2017 at 1:00am — No Comments

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