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ActivEngage was honored with another award earlier this week, the Tech 200. Each year, information services company Lead411 compiles a list of the top revenue-producing startups in technology. This year’s list ranks companies…Continue
Added by Ketty Colom on November 29, 2012 at 6:00am — No Comments
Tuesday, November 27, 2012, Orlando Business Journal, recognized ActivEngage as a 2012 Outstanding Small Business.
This year Orlando…Continue
Added by Ketty Colom on November 27, 2012 at 9:30am — No Comments
Have you wondered why certain things online go viral? Why do we share each other’s blogs, links, and video content? Think about it. Is it because you want to promote a brand? No. Is it because you follow a user religiously and want to share everything and anything they post? Nope. …Continue
Tech billionaire and Dallas Mavericks owner Mark Cuban says he is fed up with the social network giant and plans to go elsewhere with his business. He is sick of getting hit with fees up to $5k to get his message across to Mavericks fans stating on the Inquisitor, "We are moving far more aggressively into Twitter and reducing…Continue
Added by Ketty Colom on November 15, 2012 at 8:30am — No Comments
Yes, the election is over and I’m grateful to not be bombarded with political ads every time my favorite show is on commercial break for the next four years. That being said, there are some lessons we can learn the race for the White House as far as brand management goes.
1. Stand for something and stay on message
Added by Ketty Colom on November 13, 2012 at 8:30am — No Comments
Added by Ketty Colom on November 12, 2012 at 6:30am — No Comments
D on’t fight it dealers. Mobile email is here to stay, "According to a study by Litmus, more email is now read on mobile (36 percent) than on a desktop (33 percent) or via webmail (31 percent), and opens in mobile devices have increased a full 80 percent in…Continue
Added by Ketty Colom on November 8, 2012 at 6:41am — No Comments