Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Happy Halloween Ghouls and Goblins, on this spooky Halloween I’ve decided to share the history behind All Hallow’s Eve as well as some myths and superstitions associated with it.
Halloween's origins date back to the ancient Celtic festival of Samhain (pronounced sow-in). The Celts celebrated their new…Continue
The Internet is practically a limitless form of Media. This interconnected Web has brought together people across the world in ways that no one could have ever imagined some
twenty years ago. Let’s face it, the Internet is here to stay and your dealership’s website is becoming the go-to for interested car buyers. Don't make your customers wonder whether they've visited the wrong side of the…
Added by Ketty Colom on October 29, 2012 at 10:57am — No Comments
The Holiday season is just right around the corner, are your video promos up to par with your competition? The number of people who watch online video at least once per month is greater than those who watch TV at least once per month, according to a recent Nielsen study*.…
You have a loyal group of followers right? They love the content you email out or blog about and share it religiously with their friends. Problem is, that loyal group of followers is pretty darn small. So how do you get your word out there? Recruit…Continue
Added by Ketty Colom on October 22, 2012 at 7:58am — No Comments
The days of limited engagement with your customers are over. According to Facebook, there are 3.2 billion likes and comments a day on their Website. How, as dealerships, do you manage social media? Do you update your blog once a month or do you post on Facebook once a day? There is no golden rule, but there are easy guidelines to follow.
ActivEngage knows that social media is an ever changing medium to communicate with your dealership’s customers and we know that it can be a pretty…Continue
The most trusted name in live chat brings the top ten blogs and auto news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and automotive…Continue
Added by Ketty Colom on October 12, 2012 at 7:41am — No Comments
Awhile back I wrote a blog on the rumors of a Facebook, “want” button and this rumor turned out to be true! While this new feature is still in beta testing and it’s not really a want button but a product page to collect all your favorite products that are then added to your timeline, I still think that this is the beginning of something pretty amazing.…Continue
Added by Ketty Colom on October 10, 2012 at 8:21am — No Comments
We have all seen the recent commercials Bing has launched claiming to be a better search engine than Google by offering blind tests to pedestrians around San Francisco, right?
Whether you fancy…Continue