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Ketty Colom's Blog – February 2013 Archive (10)

Does your Dealership Fly in a V?

Sometimes in Florida, I see the occasional flock of birds fly in a V formation heading south (probably to Miami, they have a great party scene). That got me thinking, how does that V formation help them fly faster and farther? Of course, I found the answer and ways it can relate to creating the ideal team environment for your dealership.

In 1972…

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Added by Ketty Colom on February 28, 2013 at 9:22am — No Comments

Offering Free WiFi Could Land you in Jail

There’s a chance that not many have heard of the new "Six Strikes" copyright alert system, a new program that is being rolled out soon to crack down on illegal web piracy —…

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Added by Ketty Colom on February 25, 2013 at 11:04am — No Comments

57% of Customers Surveyed Want to Chat

It’s a digital shopping world, we all know it. I go online to find the best products and your customers are doing the same thing.According to a recent survey by Deloitte,60% of consumers say they are going online more often to find…

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Added by Ketty Colom on February 21, 2013 at 7:00am — No Comments

Getting Your Customers to do Marketing for You





In 2008, I bought my 2009 Honda Fit in red and to this day it still turns heads. When I stop at a gas station people always approach me and ask about my Fit and I spill my heart out on how much I love the vehicle.

Congratulations Honda, I’m doing some Fit marketing for you FREE of charge! But how…

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Added by Ketty Colom on February 19, 2013 at 7:00am — 1 Comment

New Millennial Findings

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Last year I wrote a blog about a 60 minute segment calling Millennials the “go nowhere”generation. I’ve read blog posts around the web calling Gen Y selfish, unreliable, and not having a sense of loyalty.

However, …

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Added by Ketty Colom on February 14, 2013 at 7:30am — No Comments

Facebook Offers

Facebook users have shown that they’re more willing to interact with content in their newsfeed than traditional advertising. With Facebook Offers, you can deliver deals to your fans’ news feeds each day without having to use an outside website like Livingsocial. These offers can spread quickly when your fans share them…

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Added by Ketty Colom on February 12, 2013 at 11:19am — 4 Comments

The Rise of Social Care

Are you incorporating social media into your customer service strategy?

If you’re not doing so yet, your customers are already doing it for you. “Customers are turning to social media for customer service, whether you want them to or not,” cautions …

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Added by Ketty Colom on February 11, 2013 at 8:30am — 7 Comments

Fiefdoms in the Workplace

No matter the size of your company, people will always find a way to distance themselves from one another and form cliques; or in this case--fiefdoms. Some may say that they don’t like the people in the front of the office because they play their music too loud or they some may feel that people in the back of the office receive better treatment from the boss…

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Added by Ketty Colom on February 7, 2013 at 11:59am — No Comments

To Sell is Human

In his new book, To Sell is Human, bestselling author Daniel Pink argues that selling has changed more in the last ten years than it did over the previous 100. Think about it, whether we’re trying to push a product to someone or just trying to convince someone of our point of view,…

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Added by Ketty Colom on February 5, 2013 at 7:43am — 1 Comment

The Best and Worst 2013 Super Bowl Commercials

The Super Bowl gains over 100 million viewers each year and each year the commercials become more imaginative, funny, sentimental, and risque. Let’s take a look at the best and worst Super Bowl Ads of 2013 and my top ten favorite commercials.

My Top Ten:

1.Budweiser…

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Added by Ketty Colom on February 4, 2013 at 8:30am — No Comments

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