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John Sternal's Blog – September 2020 Archive (3)

Protective to Acquire Revolos, Adding Complementary Product Portfolio to Asset Protection Division

Protective Life Corporation (Protective), a wholly owned U.S. subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750), today announced it has reached an agreement to acquire the Revolos family of companies.

“Protective’s Asset Protection Division is an important—and growing—part…

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Added by John Sternal on September 25, 2020 at 5:30am — No Comments

SURVEY SHOWS WHERE AUTO DEALERS WILL LOOK TO INCREASE SPENDING ON DIGITAL ADVERTISING FOR REMAINDER OF 2020

Dealers will be Buyers of Social Media, Direct Marketing, and SEO to Attract Customers

 

ATLANTA – (September 14, 2020) – PureCars, a leading provider of digital marketing and advertising…

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Added by John Sternal on September 14, 2020 at 11:00am — No Comments

How Dealers Today Leveraged Fixed Ops and Digital Advertising for Quicker Recovery

Many auto dealerships drastically cut back their overall ad spending during the springtime COVID-19 lockdowns as a way to preserve as much of their bottom line as possible. After all, the annual pace of sales fell sharply to 8.47 million in April1. This was a significant drop from the…

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Added by John Sternal on September 14, 2020 at 7:00am — No Comments

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