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Ralph Paglia's Blog – October 2011 Archive (34)

Behavioral Targeting Doubles Ad Effectiveness

 

Automotive Behavioral Targeting Doubles Ad… Continue

Added by Ralph Paglia on October 26, 2011 at 10:00am — No Comments

What Is Google's "Zero Moment Of Truth"?

What Is Google's "Zero Moment Of Truth"?

 

  • A BUSY MOM IN A MINIVAN, looking up decongestants on her mobile phone as she waits to pick up her son at school.

 

  • AN…
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Added by Ralph Paglia on October 21, 2011 at 12:30pm — 2 Comments

Chevrolet Sets All-Time Sales Record for Quarterly Deliveries

General Motors Reports a Record 1.2 Million Chevrolets Sold in Third Quarter of 2011



DETROIT – Chevrolet reported 1.2 million vehicles sold globally in the third quarter of 2011. This is the best July-to-September…

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Added by Ralph Paglia on October 21, 2011 at 6:30am — 1 Comment

Honda Civic Natural Gas News, October 2011

Honda
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Added by Ralph Paglia on October 20, 2011 at 10:30am — No Comments

Mighty Macs Occupy Wall Street

The Mighty Macs Occupy Wall Street!

After ringing the opening bell for Friday's (Oct. 17) trading session of the New York Stock Exchange,…

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Added by Ralph Paglia on October 20, 2011 at 9:58am — No Comments

Ford eNews

Bon appétit!

Monday, Oct. 24 is National Food Day, a celebration that unites communities all over America around healthy, affordable and sustainable food options and education. As part of this effort, Ford Motor Company is sharing a series of sustainable lunch menus that can be easily replicated by…

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Added by Ralph Paglia on October 19, 2011 at 3:37pm — No Comments

Social Media 2011: Social Is The New Normal

The State Of Social Media 2011: Social Is The New Normal

written by BRIAN SOLIS

This blog was written by Brian Solis, a member of the Fast Company expert blogging community and expresses that expert's views alone.…
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Added by Ralph Paglia on October 19, 2011 at 3:24pm — No Comments

HIRE THE WINNERS; New Features Included With The Car Sales Simulator Automotive Hiring and Screening Technology

HIRE THE WINNERS; The Car Sales Simulator Automotive Hiring and Screening Technology

 

1)    Starting today – Whoever’s email is set up in your accounts will receive, via email, the “Results Page” from the Executive Summary as soon as the applicant finishes the simulation. WOW REAL TIME!!!  The Subject Line will be:  “The Car…

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Added by Ralph Paglia on October 19, 2011 at 11:23am — No Comments

Car Buyers Jumping Into Market, Demand Will Be Greater Than Broader Economic Indicators

Dataium ASI Index: Car Buyers Jumping Into Market, Demand Will Be Greater Than Broader Economic Indicators.



The Dataium Automotive…

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Added by Ralph Paglia on October 19, 2011 at 10:30am — No Comments

Quantcast Audience Targeting for Automotive

Quantcast Audience

Auto

Identify and convert in-market car buyers.…
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Added by Ralph Paglia on October 18, 2011 at 12:10pm — No Comments

J. D. Power and Associates Automotive Internet Roundtable Speakers

Speakers

I attended the 2011 J. D. Power and Associates Automotive Internet Roundtable and found the information delivered to be data driven, high value and based on thorough market research. The three day event featured an excellent line-up of speakers and panelists, which included the following marketing and…

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Added by Ralph Paglia on October 18, 2011 at 7:15am — No Comments

Apple iOS 5 iPhone and iPad Software Update Features and Upgrades

Features and Upgrades Included in the Apple iOS 5 Software Update for iPhone, iPod and iPad



Apple's latest system software update for our iPhones, iPads and even iPods contains over 200 new features, including the… Continue

Added by Ralph Paglia on October 14, 2011 at 9:30pm — No Comments

Battle for Social Media Authenticity

The Battle for Social Media Authenticity  

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Added by Ralph Paglia on October 13, 2011 at 6:30pm — No Comments

Brian Solis; We Are The Fifth P (People)

We are the 5th P: People

Part 4 in a series introducing my new book, The End of Business as…

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Added by Ralph Paglia on October 10, 2011 at 9:30pm — No Comments

11th Digital Dealer Conference; Observations, Experiences and Opinions from Las Vegas

The Observations, Experiences and Opinions of an Automotive Digital Marketing Professional after attending his 11th…

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Added by Ralph Paglia on October 8, 2011 at 6:30pm — 21 Comments

CallRevu Provides Dealers with Real Time Alerts

CallRevu Provides Dealers with Real Time Alerts via Text and E-mail Give You the Edge in Resolving Issues and Saving Sales Instantly!



Dealers are able to save deals and customers on a daily basis when they receive mobile alerts.

Whenever a customer is mishandled on the phones…

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Added by Ralph Paglia on October 4, 2011 at 2:30pm — No Comments

Bulldog Marketing Technologies - NewVehicleConnect

NewVehicleConnect

NewVehicleConnect™ is a program that sends a communication to selected new vehicle customers, offering an…

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Added by Ralph Paglia on October 4, 2011 at 2:25pm — No Comments

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