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Ralph Paglia's Blog – July 2009 Archive (20)

Cash for Clunkers Suspended? Not According to White House

The Cash for Clunkers Program is Running Out of Money, but is Still Up and Running...

Cash for clunkers suspended? According to the White House, the Cash for Clunkers program is not suspended. I was in the news stand at concourse C in the PHX airport, on my way to Salt Lake City when i looked up and saw… Continue

Added by Ralph Paglia on July 31, 2009 at 4:21pm — 1 Comment

Congress Passes $2 Billion Extension; Buyers Have Weekend to Trade in Qualifying Cars in Cash for Clunkers Program

Cash For Clunkers has been extended. If you are one of the millions of Americans thinking that getting a new car through the Cash For Clunkers Program 2009 (otherwise officially known as the Car Allowance Rebate System (CARS)) was not to be, and you have one of the qualifying cars on the government's list, you may… Continue

Added by Ralph Paglia on July 31, 2009 at 4:00pm — No Comments

Cash for Clunkers Program Runs Out of Gas

A sign atop a new car eligible for purchase under the federal government's "cash for clunkers" program, officially known as the Car Allowance Rebate System or CARS, is shown at a dealership in Daly City, Calif.

The government's program burns through its $1-billion budget in less than a week as car buyers swarm dealerships. Federal officials are scrambling to find more money to keep it going.

-- Written by Russel A. Daniels / Associated Press





Reporting from Washington… Continue

Added by Ralph Paglia on July 31, 2009 at 8:06am — No Comments

C.A.R.S. Cash For Clunkers Dealer Advertising Packages from ADP Digital Marketing

ADP Digital Advertising is offering a turn key, prebuilt and optimized Cash For Clunkers Digital Marketing Program for franchised new car dealers who would like to drive more showroom and website traffic, phone calls and leads. Dealers are using these digital advertising packages to leverage public interest in what is being… Continue

Added by Ralph Paglia on July 30, 2009 at 12:20am — 27 Comments

Internet Car Dealer Marketing Case Study - Cash For Clunkers Early Campaign Success

NEW YORK HONDA DEALER DOMINATES CASH FOR CLUNKERS MARKETING BY GETTING OUT IN FRONT OF OTHER DEALERS WITH EARLY CAMPAIGN EXECUTION!



Paragon Honda and Acura of Queens, NY had already collected over 1,000 leads before President Obama signed the “Cash for Clunkers” bill into law, and they have continued… Continue

Added by Ralph Paglia on July 29, 2009 at 11:00pm — No Comments

Google - Digital Marketing Drives Offline Automotive Shopping Behavior

As the frenzy of customer interest generated by Cash For Clunkers saves the auto industry from the year-to-date sales plummet, automotive marketers at… Continue

Added by Ralph Paglia on July 29, 2009 at 5:30pm — No Comments

Cash For Clunkers - Looking for a big bargain on a new car or truck? You might be out of luck.

When Steve Bogomilsky's lease was up on his GMC Yukon, he presumed dealers would be willing to offer him a monthly payment substantially less than his current $654. Instead, the dealer wanted $1,300 a month for the identical vehicle, more than twice what he was already paying.… Continue

Added by Ralph Paglia on July 29, 2009 at 4:00pm — 1 Comment

NHTSA - Car Allowance Rebate System (CARS) Vehicle Disposal and Salvage Documents

NHTSA Trade-In Vehicle Disposal and Salvage Requirements for C.A.R.S. Participating Dealers



Under the CARS Act, the agency is required to provide a list of entities to which dealers may transfer eligible trade-in vehicles for… Continue

Added by Ralph Paglia on July 25, 2009 at 8:30pm — No Comments

Brent Dewar Chevrolet Chief in GM Management Team Reorganization

THE NEW GENERAL MOTORS - GM names Dewar as Chevrolet chief in management overhaul



AUTOMOTIVE NEWS DETROIT -- Brent Dewar, General Motors Co.'s European sales chief, was named vice… Continue

Added by Ralph Paglia on July 25, 2009 at 7:00pm — No Comments

Cash For Clunkers Advertising Approved by NHTSA and C.A.R.S.

CARS: Usage Guidelines Retail Pop, Advertisement and Web Banners



NHTSA - generated CARS Retail POP materials (e.g., stickers), newspaper advertisements, and web banners may be used in accordance with the following usage… Continue

Added by Ralph Paglia on July 24, 2009 at 4:12pm — No Comments

Social Network Media Savvy Corporations - Who Does Social Marketing The Best?



Now that Amazon has purchased Zappos, will the popular footwear e-commerce outlet keep its famously friendly face? Amazon announced Wednesday that the Web retailing giant would acquire the popular shoe shopping destination Zappos.com in exchange for 10 million shares of Amazon stock.



“This is a win-win situation,” says Jeff Grau, eMarketer senior analyst. “Amazon’s footwear… Continue

Added by Ralph Paglia on July 24, 2009 at 10:30am — No Comments

Cash For Clunkers News Reports and Articles

Wards Dealer:

Article 1: http://wardsauto.com/home/dealers_gear_clunkers_090709/

Article 2:… Continue

Added by Ralph Paglia on July 23, 2009 at 1:01am — No Comments

NHTSA - Car Allowance Rebate System: Complete Your Dealer Registration For Email Updates Here

Shown below are screen captures from my enrollment with the NHTSA for email updates on dealer requirements for the Car Allowance Rebate System (CARS) popularly known as Cash For Clunkers. Click on either of the below images to open up the registration form window and get yourself set up RIGHT NOW!…

Continue

Added by Ralph Paglia on July 18, 2009 at 3:30pm — No Comments

NHTSA - Car Allowance Rebate System Dealer Advertising Guidelines - Preapproval Email

NHTSA REQUIRED ADVERTISING DISCLAIMER: "CARS is a program of the U.S. Department of Transportation’s National Highway Traffic Safety Administration (www.cars.gov)"



NHTSA Administered Car Allowance Rebate System (CARS): Advertising Usage Guidelines…



Continue

Added by Ralph Paglia on July 18, 2009 at 3:00pm — No Comments

NHTSA - Car Allowance Rebate System Dealer Registration Process - Get PDF Guide Here!

Cash For Clunkers Dealer Registration Process from NHTSA for CARS:



Click Link Below to Download the NHTSA Dealer Registration Guide in PDF Format:…


Continue

Added by Ralph Paglia on July 18, 2009 at 2:30pm — No Comments

NHTSA - Car Allowance Rebate System (CARS) Dealer Questions and Answers

What is the Car Allowance Rebate System?



The Car Allowance Rebate System is a new program from the government that will help consumers pay for a new, more fuel efficient car… Continue

Added by Ralph Paglia on July 18, 2009 at 2:30pm — No Comments

CONSUMER ASSISTANCE TO RECYCLE AND SAVE PROGRAM

TITLE XIII--CONSUMER ASSISTANCE TO RECYCLE AND SAVE PROGRAM

Sec. 1301. Short Title- This title may be cited as the `Consumer Assistance to Recycle and Save Act of 2009'.

Sec. 1302. Consumer Assistance to Recycle and Save Program-

(a) Establishment- There is established in the National Highway… Continue

Added by Ralph Paglia on July 9, 2009 at 2:30pm — No Comments

Kelley Blue Book Top 20 Most Researched Vehicles for First Half of 2009

KBB.com Names Most-Researched New-Vehicles for First-Half of 2009



Kelley Blue Book said the Honda Accord was the most-researched new-vehicle model for the… Continue

Added by Ralph Paglia on July 5, 2009 at 5:30pm — No Comments

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