Ask 23 researchers the same question... US spending on online and mobile advertising rose to $29.94 billion in 2007, according to PQ Media's "Alternative Media Forecast: 2008-2012" report. The company included 18 digital and non-traditional media segments in its definition of alternative media. PQ Media put new media ad spending at 16.1% of total US advertising spending in 2007, up from 7.9% in 2002.… Continue
Added by Ralph Paglia on April 2, 2008 at 8:00am —
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