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Ralph Paglia's Blog – January 2017 Archive (6)

LotLinx Launches New Digital Marketing Platform: TURN

CHICAGO -- LotLinx, the leading digital marketing solution for car dealers, launches LotLinx Turn, the automotive industry's first cloud-based marketing platform designed to analyze inventory, build VIN-specific campaigns, and spur engagement all within one easy-to-use…

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Added by Ralph Paglia on January 28, 2017 at 6:30pm — No Comments

New Google SERP Ranking Factors Drive Changing SEO Tactics

Latest Google Search (SERP) Ranking Study Points to New Factors Driving Organic Placement

Google search ranking factors no longer apply universally but must be analyzed on an industry-specific basis, says…

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Added by Ralph Paglia on January 23, 2017 at 5:30am — No Comments

List of Most Popular Vehicles Researched on Edmunds in 2016

SUV's Top List of Most Researched in 2016 on Edmunds.com

Passenger cars also remain popular, demonstrating that despite slowing sales, it remains important segment for automakers... Despite the fact that passenger car…

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Added by Ralph Paglia on January 14, 2017 at 3:30pm — No Comments

Building Dealership Email Marketing Lists The Right Way

The most used online app isn’t Facebook, Twitter, or LinkedIn... It’s Email.

More than 85 per cent of adults who are online have an email account while 62 per cent have a social networking account. And…

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Added by Ralph Paglia on January 12, 2017 at 9:00pm — No Comments

Electric and Autonomous Cars Create Buzz at CES in Las Vegas

Electric vehicles and autonomous self-driving technologies took center stage at the Consumer Electronics Show…

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Added by Ralph Paglia on January 10, 2017 at 12:30am — No Comments

2017 Mobile Marketing Facts and Charts for Dealership Decision Makers

5 Charts to Inform Your Mobile App Marketing in 2017

Mobile apps’ influence on digital media continues to grow stronger with each passing year.…

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Added by Ralph Paglia on January 2, 2017 at 2:30am — No Comments

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